Strategic planning for positioning/repositioning a business school integrating enterprise systems (SAP) in curriculum

With the increase in business transaction types, all sized companies widely use enterprise systems like SAP. Business schools work to integrate enterprise systems into the curriculum as a result of industry demands. However, studies show many business schools face challenges integrating enterprise s...

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Veröffentlicht in:Journal of education for business 2020-10, Vol.95 (7), p.483-489
Hauptverfasser: Colvin, Randy G., Carmona, Jesus
Format: Artikel
Sprache:eng
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Zusammenfassung:With the increase in business transaction types, all sized companies widely use enterprise systems like SAP. Business schools work to integrate enterprise systems into the curriculum as a result of industry demands. However, studies show many business schools face challenges integrating enterprise systems into curriculum and maintaining integrated curriculum. This study presents a case where Porter's strategic frameworks are applied to effectively integrate SAP.
ISSN:0883-2323
1940-3356
DOI:10.1080/08832323.2019.1693331