Behavior Analysis/Modification for Everyone

This paper presents a very brief overview of people's attempt to understand and change behavior and shows how behavior analysis is different from these views. The importance of everyone knowing and using behavioral principles in their everyday life is stressed and the opposition to a behavioral approach is discussed. The aims of the organization called Behavior Analysis I Modification in the Regular Classroom is presented and some steps that this organization is following in an attempt to help to disseminate the knowledge and use of behavioral principles in the schools is presented.