A Mode and Destination Choice Model on a GIS Database: From Zone-Based toward Coordinates-Based Methodologies of Spatial Representation

A mode and destination choice model is developed, using a coordinates-based methodology, to resolve the problems arising from zone systems on which most models developed so far are based. Land use data and travel data for model construction are calculated by using GIS and a traffic simulation model. The parameters are estimated after sampling destination alternatives while considering various constraints. The parameter estimates indicate that destination is determined by not only the attribute of the destination point but also the attribute of the surrounding area.