НОРМЫ ЖЕНСКОГО ПОВЕДЕНИЯ: ТРАДИЦИОННАЯ И СОВРЕМЕННАЯ МОДЕЛИ

The article aims to extract major components of women’s behavior norms from the analysis of theoretical publications in gender studies. Then on the basis of these norms the article describes a traditional normative model of female behavior and a contemporary model. The analysis of publications in gender studies has allowed to highlight three groups of normative prescriptions within female gender roles: norms of women’s attitude to marriage and motherhood, norms of female behavior during interpersonal communications, norms of women’s care about their appearance.