PRICE REDUCTIONS-AN EFFECTIVE METHOD OF ATTRACTING CUSTOMERS AND IMPROVE THE LEVEL OF SALES

PRICE REDUCTIONS-AN EFFECTIVE METHOD OF ATTRACTING CUSTOMERS AND IMPROVE THE LEVEL OF SALES

We are tempted to buy the desired products at a lower price. But how small can the price be? Up to what level might decrease the price of a blouse or a shirt from company X? Reducing the price decreases the quality level of the product concerned? These questions have led to case study that will be p...

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Veröffentlicht in:North Economic Review 2017, Vol.I (1), p.167-173
Hauptverfasser: Oprea, Gabriela, Brezoi, Alina Gabriela
Format: Artikel
Sprache:eng
Schlagworte:
Economy
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Zusammenfassung:We are tempted to buy the desired products at a lower price. But how small can the price be? Up to what level might decrease the price of a blouse or a shirt from company X? Reducing the price decreases the quality level of the product concerned? These questions have led to case study that will be presented in this paper.
ISSN:2601-0887