LOGISTIC STRATEGY AND ORGANIZATIONAL STRUCTURE IN BRAZILIAN SMALL AND MEDIUM-SIZED ENTERPRISES (SMEs)

This study evaluates the logistic strategies developed in Small and Medium-sized Enterpri¬ses (SMEs) as a response to their organizational structures and planning processes. A multiple case study was carried out in the second largest furniture cluster in Brazil. Based on theoretical models, it was found that the characteristics of a company’s organizational structure had an impact on planning. In the case of companies with a low level of family participation, this impact was intentional, whereas in the case of companies with strongly centralized owner control over decision-making, the impact was unplanned. However, the formal nature of planning does not guarantee that logistics will have strategic aims and, in all cases, it has a strictly reactive nature.