Corporate Social Responsibility with A Focus on Economic Development in The Region
The article focuses on corporate social responsibility (CRS) and its importance for the region's development. The aim is to identify socially responsible activities at a selected company in the region and suggest possibilities of social responsibility in business for the region's economic...
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Veröffentlicht in: | Marketing Identity 2021, Vol.9 (1), p.703-711 |
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Hauptverfasser: | , |
Format: | Artikel |
Sprache: | eng |
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Online-Zugang: | Volltext |
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Zusammenfassung: | The article focuses on corporate social responsibility (CRS) and its importance for the region's development. The aim is to identify socially responsible activities at a selected company in the region and suggest possibilities of social responsibility in business for the region's economic development. The whole concept of social responsibility is a systemic approach of management to business management. Today, a company can no longer be an isolated system. It depends on the economic, social, and political environment. Unless it respects the interests and needs of all stakeholders, it can no longer prosper. To ensure the integrity of the analysis and a quality description of the subsequent recommendations, an analysis of the web environment and the survey carried out with representatives of the selected company and institution is used. The survey also focuses on raising public awareness of the topic of CSR. The results of the survey should enable practical applicability and show CSR application possibilities. They can also provide helpful information for companies and the general public on CSR issues in the region's further development. |
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ISSN: | 1339-5726 1339-5726 |