Purchase habits. Cattle and goat fresh cheese
In order to explore the urban cattle and goat fresh cheese purchase, a descriptive-cross-sectional study was made. The population was represented by homes distributed in 7 parishes of Iribarren municipality of Lara state, Venezuela. A random and stratified sample of 598 families was selected, being...
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Veröffentlicht in: | Zootecnia tropical 2013-04, Vol.28 (1) |
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Zusammenfassung: | In order to explore the urban cattle and goat fresh cheese purchase, a
descriptive-cross-sectional study was made. The population was
represented by homes distributed in 7 parishes of Iribarren
municipality of Lara state, Venezuela. A random and stratified sample
of 598 families was selected, being applied the survey as instrument of
descriptive statistical data collection to be later codified and
analyzed using descriptive statistics and multivariate analysis by
correspondence through SAS statistical package. The results showed that
the consumers have greater preference for cow cheese (80%), being the
nutritious value and custom the main reasons for its purchase. Also,
cow average weekly cheese purchase is 0,5 to 1,5 kg. (54%), and for
goat it is 0,5 to 1,0 kg twice a month. They showed greater preference
for charcuterías for buying cow cheese (24%) and cheese
specialized store to buy goat cheese (34,7 %). Proximity of these
cheese stores to its homes prevails over the price as the main reason
of preferences for purchasing. The little salty flavour and average
texture are the main attributes of purchase for cow cheese, whereas for
goat cheese no salt and soft cheese showed to be preferred, which it
indicates importance of good practices and homogeneity during cheese
elaboration what it should allow to keep and to satisfy its own
characteristics, demanded by the consumer.
Con la finalidad de explorar los factores que influyen en la compra de
quesos frescos de vaca (Qv) y de cabra (Qc), se realizó un estudio
descriptivo-transversal. La población estuvo representada por los
hogares distribuidos en las siete parroquias del municipio Iribarren
del estado Lara, Venezuela. Se seleccionó una muestra aleatoria y
estratificada de 598 hogares, aplicándose la encuesta como
instrumento de recolección de datos para luego ser codificados y
analizados utilizando estadísticas descriptivas a través del
paquete estadístico SAS. Se determinó que los consumidores
tienen mayor preferencia por los Qv (80,4%), siendo el valor nutritivo
y la costumbre las principales razones de compra. El promedio de compra
semanal de Qv es de 1 a 1,5 Kg. (54%), y el de Qc es de 0,5 a 1 Kg
quincenal. Las charcuterías son los lugares preferidos para la
compra de Qv (23,7%) y las queseras especializadas en caso del Qc
(34,7%). La cercanía de estos centros de distribución a sus
hogares, es la principal razón de su selección. El sabor poco
salado y la textura media son los principales atributos de co |
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ISSN: | 0798-7269 |