Innovation, Innovators and Business: Arab World Edition

Chapter One: Fundamentals of innovation -- Chapter Two: Creativity, innovation and performance -- Chapter Three: Methods of innovation in business and entrepreneurship -- Chapter Four: Design Thinking for Innovation (The Framework) -- Chapter Five: Lean Startup Methods and Lean Philosophy -- Chapter Six: Being an Inspiration – Charisma Development -- Chapter Seven: Identifying ideas and opportunities -- Chapter Eight: Setting up a business -- Chapter Nine: Go-To-Market Methods & Human Capital Aspects -- Chapter Ten: Growth, change, success and failure in large organizations -- Chapter eleven : Negotiation, Commercialization, and Franchise Management -- Final notes.