Intercultural Transfer of Management Practices of German MNC to Brazil: The Interplay of Translation and Recontextualization

Intercultural Transfer of Management Practices of German MNC to Brazil: The Interplay of Translation and Recontextualization

Introduction -- Literature Review -- An Integrative Model of Intercultural Practice Transfer -- Research Design -- Findings -- Discussion -- Conclusion.

Gespeichert in:
Bibliographische Detailangaben
1. Verfasser: Bausch, Madeleine
Format: Buch
Sprache:eng
Schlagworte:
Business and Management
Corporate culture
Intercultural communication
International business enterprises
International business enterprises-Brazil
Management
Online-Zugang:Volltext
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Beschreibung
Zusammenfassung:Introduction -- Literature Review -- An Integrative Model of Intercultural Practice Transfer -- Research Design -- Findings -- Discussion -- Conclusion.
ISSN:2731-3220
2731-3239
DOI:10.1007/978-3-658-38056-4