Non-Profit Organisations, Volume I: Strategic, Managerial and Marketing Advancements
Chapter 1: Delineating Non-Profit Organisations: Strategic, Managerial and Marketing Advancements -- Chapter 2: Managing Major Running Sports Events: the Case of the Athens Authentic Marathon -- Chapter 3: German Taxation Aspects of Non-Profit Organisations and Charitableness -- Chapter 4: Theories...
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| creator | Thrassou, Alkis Vrontis, Demetris Efthymiou, Leonidas Weber, Yaakov Shams, S. M. Riad Tsoukatos, Evangelos |
| description | Chapter 1: Delineating Non-Profit Organisations: Strategic, Managerial and Marketing Advancements -- Chapter 2: Managing Major Running Sports Events: the Case of the Athens Authentic Marathon -- Chapter 3: German Taxation Aspects of Non-Profit Organisations and Charitableness -- Chapter 4: Theories on the Origins of Non-Profit Organisations -- Chapter 5: Non-Profit Organizations in India: A Study on the Challenges, Opportunities and Best Practices -- Chapter 6: Marketing Communication Strategies in Non-Profit Organisations -- Chapter 7: The Impact of Reward Systems on Employees’ Behaviour: An Ethnographic Study in ‘Ghana Revenue Authority’ -- Chapter 8: Green Marketing and its Role in the Non-Profit Sector -- Chapter 9: Economic Development through Business Acceleration Practices within Local Authorities: A Case Study of Bradford Council, UK -- Chapter 10: The Strategic Opportunity of Integrated Reporting for Non-Profit Organisations -- Chapter 11: Applying Strategic Planning in Higher Education Institutions -- Chapter 12: The Internationalisation of Portuguese Non-governmental Organisations (NGOs): An Exploratory Study. |
| doi_str_mv | 10.1007/978-3-031-62399-8 |
| format | Book |
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| subjects | Business and Management Business intelligence Communication in organizations Market Research/Competitive Intelligence Marketing research Media and Communication Non-Profit Organizations and Public Enterprises Nonprofit organizations |
| title | Non-Profit Organisations, Volume I: Strategic, Managerial and Marketing Advancements |
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