gefundene Verfasser Reuyl, J. C.

Reuyl, Jan C.
Leeflang, Peter 1946-

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  1. 1
    Further study and comments on the prediction power of market share attraction models

    Further study and comments on the prediction power of market share attraction models von Leeflang, Peter 1946-, Reuyl, Jan C.

    Veröffentlicht 1982
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  2. 2
    Estimating the parameters of market share models at different levels of aggregation with examples from the German cigarette industry

    Estimating the parameters of market share models at different levels of aggregation with examples from the German cigarette industry von Leeflang, Peter 1946-, Reuyl, Jan C.

    Veröffentlicht 1981
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  3. 3
    Advertising and industry sales an empirical study of the German cigarette industry

    Advertising and industry sales an empirical study of the German cigarette industry von Leeflang, Peter 1946-, Reuyl, Jan C.

    Veröffentlicht 1980
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  4. 4
    Conditions for consistent sum-constrained models

    Conditions for consistent sum-constrained models von Leeflang, Peter 1946-, Reuyl, Jan C.

    Veröffentlicht 1979
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  5. 5
    Advertising and industry sales an empirical study of the German cigarette industry

    Advertising and industry sales an empirical study of the German cigarette industry von Leeflang, Peter 1946-, Reuyl, Jan C.

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  6. 6
    Advertising and industry sales an empirical study of the German cigarette industry

    Advertising and industry sales an empirical study of the German cigarette industry von Leeflang, Peter 1946-, Reuyl, Jan C.

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  7. 7
    On the Determination of advertising effectiveness an empirical study of the German cigarette market

    On the Determination of advertising effectiveness an empirical study of the German cigarette market von Reuyl, Jan C.

    Veröffentlicht 1982
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  8. 8
    Advertising and industry sales an empirical study of the German cigarette industry

    Advertising and industry sales an empirical study of the German cigarette industry von Leeflang, Peter 1946-, Reuyl, Jan C.

    Veröffentlicht 1981
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  9. 9
    Advertising and industry sales an empirical study of the German cigarette industry

    Advertising and industry sales an empirical study of the German cigarette industry von Leeflang, Peter 1946-, Reuyl, Jan C.

    Veröffentlicht 1980
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  10. 10
    On the application of generalized least squares methods to logically consistent market share models

    On the application of generalized least squares methods to logically consistent market share models von Leeflang, Peter 1946-, Reuyl, Jan C.

    Veröffentlicht 1979
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