Jalan ke taman esei-esei penghargaan untuk Profesor Ali Ahmad von Jelani, Harun

Inhaltsangabe: “… Ali -- Estetika Melayu dalam Sejarah Melayu / Zakaria Ali -- Misa Melayu, sastera sejarah dari Istana Perak / Zubir Idris -- Hikayat Merong Mahawangsa, pemindahan jurai keturunan dari prosa ke puisi / Shaiful Bahri Md.  …”
DE-Y3

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Inhaltsangabe: “… Intro -- Foreword -- Introduction -- Contents -- Editors and Contributors -- List of Figures -- List of Tables -- Part I The Rise/Evolution of Social Media -- 1 Social Media vs Traditional Marketing -- Introduction -- Rise and Evolution of Social Media -- Social Media as a Communication Tool in Business -- Traditional Marketing -- Printed Media -- Broadcast Media -- Outdoor -- Internet -- Specificities of Modern Media -- Types of Modern Media: The PESO Model -- Traditional Marketing Mix vs Social Media 4Ps -- Best Practice Marketing Strategy -- References -- 2 Social Media and Corporate Social Responsibility -- Introduction -- Marketing Communication Tools at Large -- Corporate Social Responsibility (CSR) -- CSR and Social Media Put Together -- Social Media Going Viral: The Three P's Pitfalls to Be Avoided -- People and CSR -- Planet and CSR -- Profit and CSR -- CSR in the Middle East -- Survey Results by Bayt.com -- Statistical Figures of Social Media Users in the Middle East (Radcliffe and Bruni 2019) -- Companies in the Middle East that Promote CSR Through Digital Media -- UAE -- Al Rostamani Pegel-Dubai -- Amlak Finance-Dubai -- Oman -- Zubair -- Qatar -- RasGas -- Vodafone -- Saudi Arabia -- Yousef Abdullatif Jameel Co. -- Savola -- Kuwait -- Equate -- Bahrain -- Zain -- Alba -- Conclusion and Recommendations -- References -- 3 Emphasis on Social Media Analytics in Corporate Decision-Making -- A Context of Businesses in Transformation -- Time of Laterality ... -- Adapting Practices -- Adapting Places of Visibility -- Adapting Jobs -- A Description of the Current Situation -- A Global Vision of Social Web ... -- In MEA -- KPIs Act as a Compass -- Suggested Strategies for Targeting the Future Challenges -- Strategy of Data -- Conclusion -- References -- Part II The Cultural Side of Social Media in the MENA. …”
DE-2070s

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Pretreatment techniques for biofuels and biorefineries

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