Proactive risk management [controlling uncertainty in product development] von Smith, Preston G. 1941-

lizenzpflichtig

Blue ocean strategy how to create uncontested market space and make the competition irrelevant von Kim, W. Chan, Mauborgne, Renée

Inhaltsverzeichnis

Customer-centered products creating successful products through smart requirements management von Hooks, Ivy F.

Introduction to usability von Jordan, Patrick W.

Marketing and product development von Littler, Dale

Proactive risk management [controlling uncertainty in product development] von Smith, Preston G., Merritt, Guy M.

Inhaltsverzeichnis

Portfolio management for new products von Cooper, Robert G. 1943-, Edgett, Scott J., Kleinschmidt, Elko 1942-

Inhaltsverzeichnis

Product design and development von Ulrich, Karl T., Eppinger, Steven D. 1961-

Managing new product technology von Szakonyi, Robert

Marketing and product development von Littler, Dale

Strategic management of technology and innovation von Burgelman, Robert A., Christensen, Clayton M. 1952-2020, Wheelwright, Steven C. 1943-

Inhaltsverzeichnis
Klappentext

Developing brands with qualitative market research von Chandler, Jon

FAW01
FAW02
Volltext

Strategic management of technology and innovation