Building AI driven marketing capabilities understand customer needs and deliver value through AI

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Marketing with AI von Singh, Shiv

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When AI investments pay off in marketing von Moorman, Christine, Hickey, Colleen

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Digital pricing strategy capturing value from digital innovations

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Digital marketer von Brown, Eileen, Aoki, Elizabeth

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AI for marketing and product innovation powerful new tools for predicting trends, connecting with customers, and closing sales von Pradeep, A. K. 1963-, Appel, Andrew 1964-, Sthanunathan, Stan 1959-

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Getting your game out there practical advice for getting a video game noticed in an insanely crowded marketplace

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The agile marketer turning customer experience into your competitive advantage von Smart, Roland 1974-

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Transmedia marketing from film and TV to games and digital media von Zeiser, Anne

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Z.E.R.O zero paid media as the new marketing model von Jaffe, Joseph 1970-

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The fusion marketing bible fuse traditional media, social media, and digital media to maximize marketing von Safko, Lon

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Twitter 101 everything you need to know about Twitter marketing von Dugan, Lauren

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Brilliant online marketing how to use the internet to market your business von Blyth, Alex

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How to make money with mobile marketing 2D codes including QR codes, EZ codes, and Microsoft tags von Turner, Jamie 1961-

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Injecting iAds into iPhone apps von Morrison, Michael 1970-

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The long tail - Der lange Schwanz Nischenprodukte statt Massenmarkt ; das Geschäft der Zukunft von Anderson, Chris 1961-

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Balancing automation and human interaction in modern marketing

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Contemporary approaches of digital marketing and the role of machine intelligence

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Transmedia marketing from film and tv to games and digital media von Zeiser, Anne

The daily you how the new advertising industry is defining your identity and your worth von Turow, Joseph 1950-

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