International luxury brand strategy

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The road to luxury the evolution, markets and strategies of luxury brand management von Som, Ashok, Blanckaert, Christian

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Developing successful global strategies for marketing luxury brands

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The road to luxury the evolution, markets, and strategies of luxury brand management von Som, Ashok, Blanckaert, Christian

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Brand management and marketing of luxury goods von Scholz, Lucie

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Global luxury trends innovative strategies for emerging markets

Putting the luxe back in luxury how new consumer values are redefining the way we market luxury von Danziger, Pamela N.

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The luxury strategy break the rules of marketing to build luxury brands von Kapferer, Jean-Noël, Bastien, Vincent

The luxury strategy break the rules of marketing to build luxury brands von Kapferer, Jean-Noël

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Luxury brand management a world of privilege von Chevalier, Michael, Mazzalovo, Gerald

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Luxury fashion branding Trends, tactics, techniques von Okonkwo, Uche

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Living it up America's love affair with luxury von Twitchell, James B. 1943-

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L' imaginaire du luxe von Mathieu, Patrick, Monneyron, Frédéric 1954-

Global luxury trends innovative strategies for emerging markets

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The luxury strategy break the rules of marketing to build luxury brands von Kapferer, Jean-Noël, Bastien, Vincent

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Let them eat cake marketing luxury to the masses-as well as the classes von Danziger, Pamela N.

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Let them eat cake marketing luxury to the masses-as well as the classes von Danziger, Pamela N.

Living It Up Our Love Affair with Luxury von Twitchell, James B.

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URL des Erstveröffentlichers

Living it up our love affair with luxury von Twitchell, James B.

The luxury strategy break the rules of marketing to build luxury brands von Kapferer, Jean-Noël

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