Quantitative research methods in consumer psychology contemporary and data driven approaches

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The emotions industry

FAW01
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The interdisciplinary science of consumption

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The interdisciplinary science of consumption

Brandwashed tricks companies use to manipulate our minds and persuade us to buy von Lindstrøm, Martin 1970-

BSB01

The consumer mind brand perception and the implication for marketers von Martínez, Pepe 1960-

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You're next! how one company changed the way we shop

Consumer psychology von Jansson-Boyd, Cathrine V.

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Gravitational marketing the science of attracting customers von Vee, Jimmy

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Becoming a consumer psychologist von Monga, Ashwani 1972-, Bagchi, Rajesh 1975-

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Consumer social values

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Consumer neuroscience

FHD01

The Cambridge Handbook of Consumer Psychology

DE-20
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Decoding the new consumer mind how and why we shop and buy von Yarrow, Kit 1958-

BSB01

Brainfluence 100 ways to persuade and convince consumers with neuromarketing von Dooley, Roger

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Brainfluence 100 ways to persuade and convince customers with neuromarketing von Dooley, Roger 1952-

TUM01
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Consumer psychology von Jansson-Boyd, Cathrine V.

Inhaltsverzeichnis

Complexity avalanche overcoming the threat to technology adoption von Wood, J. B.

Volltext

Gravitational marketing the science of attracting customers von Vee, Jimmy

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The evolutionary bases of consumption von Saad, Gad

UBW01