Strategy beyond markets
Strategy Beyond Markets examines how the strategies employed by firms affect long run value. Scholars in this field focus their attention on firm interactions with entities other than the firm's primary market stakeholders. These stakeholders include international NGOs, environmental groups, lo...
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| Format: | E-Book |
| Sprache: | English |
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Bingley, U.K.
Emerald
2016
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| Schriftenreihe: | Advances in strategic management
v. 34 |
| Online-Zugang: | Volltext |
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| 245 | 0 | 0 | |a Strategy beyond markets |c John M. de Figueiredo, Michael Lenox, Felix Oberholzer-Gee, Richard G. Vanden Bergh |
| 264 | 1 | |a Bingley, U.K. |b Emerald |c 2016 | |
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| 490 | 1 | |a Advances in strategic management |x 0742-3322 |v v. 34 | |
| 520 | |a Strategy Beyond Markets examines how the strategies employed by firms affect long run value. Scholars in this field focus their attention on firm interactions with entities other than the firm's primary market stakeholders. These stakeholders include international NGOs, environmental groups, local communities, regulators, politicians and the courts. This book is organized around three themes: Public politics, private politics, and integrated political strategy. In public politics, firms use sophisticated instruments (e.g., campaign funding, committee participation) to influence local, national, and international political environments. In private politics, firms work closely with NGOs and other special interest groups to preempt unfavorable policy, react swiftly to crises, and proactively develop socially responsible strategies. Additionally, firms that are heavily influenced by politics are more likely to craft integrated political strategy as part of a more comprehensive plan. This special issue comprises papers from preeminent scholars including David Baron, Jean-Philippe Bonardi, Daniel Diermeier, Thomas Lyon, John Maxwell, Ken Shotts, and Dennis Yao. | ||
| 700 | 1 | |a De Figueiredo, John M. | |
| 700 | 1 | |a Lenox, Michael | |
| 700 | 1 | |a Oberholzer-Gee, Felix | |
| 700 | 1 | |a Vanden Bergh, Richard G. | |
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| issn | 0742-3322 |
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| spelling | Strategy beyond markets John M. de Figueiredo, Michael Lenox, Felix Oberholzer-Gee, Richard G. Vanden Bergh Bingley, U.K. Emerald 2016 1 Online-Ressource (xxiv, 514 Seiten) Illustrationen txt c cr Advances in strategic management 0742-3322 v. 34 Strategy Beyond Markets examines how the strategies employed by firms affect long run value. Scholars in this field focus their attention on firm interactions with entities other than the firm's primary market stakeholders. These stakeholders include international NGOs, environmental groups, local communities, regulators, politicians and the courts. This book is organized around three themes: Public politics, private politics, and integrated political strategy. In public politics, firms use sophisticated instruments (e.g., campaign funding, committee participation) to influence local, national, and international political environments. In private politics, firms work closely with NGOs and other special interest groups to preempt unfavorable policy, react swiftly to crises, and proactively develop socially responsible strategies. Additionally, firms that are heavily influenced by politics are more likely to craft integrated political strategy as part of a more comprehensive plan. This special issue comprises papers from preeminent scholars including David Baron, Jean-Philippe Bonardi, Daniel Diermeier, Thomas Lyon, John Maxwell, Ken Shotts, and Dennis Yao. De Figueiredo, John M. Lenox, Michael Oberholzer-Gee, Felix Vanden Bergh, Richard G. Erscheint auch als Druck-Ausgabe 9781786350206 TUM01 ZDB-55-ELD TUM_PDA_ELD https://doi.org/10.1108/S0742-3322201634 Volltext |
| spellingShingle | Strategy beyond markets |
| title | Strategy beyond markets |
| title_auth | Strategy beyond markets |
| title_exact_search | Strategy beyond markets |
| title_full | Strategy beyond markets John M. de Figueiredo, Michael Lenox, Felix Oberholzer-Gee, Richard G. Vanden Bergh |
| title_fullStr | Strategy beyond markets John M. de Figueiredo, Michael Lenox, Felix Oberholzer-Gee, Richard G. Vanden Bergh |
| title_full_unstemmed | Strategy beyond markets John M. de Figueiredo, Michael Lenox, Felix Oberholzer-Gee, Richard G. Vanden Bergh |
| title_short | Strategy beyond markets |
| title_sort | strategy beyond markets |
| url | https://doi.org/10.1108/S0742-3322201634 |
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