How future thinking can derail your company's present

As companies strive to become future-ready, they can sometimes lose sight of the factors that have enabled their current success, including their core customers. The authors discuss four common mistakes leaders make as they strategize for the future, along with real-world examples of companies whose...

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Bibliographische Detailangaben
Hauptverfasser: Yu, Howard (VerfasserIn), Meister, Alyson (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: [Place of publication not identified] MIT Sloan Management Review 2022
Ausgabe:[First edition].
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Beschreibung
Zusammenfassung:As companies strive to become future-ready, they can sometimes lose sight of the factors that have enabled their current success, including their core customers. The authors discuss four common mistakes leaders make as they strategize for the future, along with real-world examples of companies whose growth strategies paid off.
Beschreibung:1 online resource (6 pages)