Executive briefing understanding the cult of prediction
"We're living in a cultural moment is obsessed with making predictions. In politics and in business, we're constantly coming up with ways to collect more data for a singular purpose: to predict what will happen next. This overwhelming desire for prescience shapes the way we design, me...
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| Format: | Elektronisch Video |
| Sprache: | English |
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O'Reilly Media
2019
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| 520 | |a "We're living in a cultural moment is obsessed with making predictions. In politics and in business, we're constantly coming up with ways to collect more data for a singular purpose: to predict what will happen next. This overwhelming desire for prescience shapes the way we design, measure, and understand everything from products and marketing to politics and movements. Good predictions demand both precision and accuracy. Farrah Bostic (The Difference Engine) walks you through how, in the quest to get more and more granular about how people will behave in the future, in the hopes that we can anticipate or manipulate that behavior, businesses are often tempted to rely on emerging or untested technologies--and sometimes pseudoscience get the 'data' that fuels those predictions. While this moment seems to be particularly defined by prediction, the practice goes back to (at least) the first lie detectors and has come to encompass practices like hypnosis, technology like medical imaging, and encoded anthropological approaches like microexpressions. But the implications are worse than wasting money and time. Businesses and brands are sacrificing the opportunity to understand things deeply and are simultaneously creating social negative externalities, like normalizing surveillance and misinformation, undermining public trust and values, and dehumanizing the very people whose behavior we want to predict. This session is from the 2019 O'Reilly Strata Conference in New York, NY."--Resource description page | ||
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| spelling | Bostic, Farrah VerfasserIn aut Executive briefing understanding the cult of prediction Farrah Bostic Understanding the cult of prediction [Place of publication not identified] O'Reilly Media 2019 1 online resource (1 streaming video file (46 min., 46 sec.)) zweidimensionales bewegtes Bild tdi rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Title from title screen (viewed July 24, 2020) "We're living in a cultural moment is obsessed with making predictions. In politics and in business, we're constantly coming up with ways to collect more data for a singular purpose: to predict what will happen next. This overwhelming desire for prescience shapes the way we design, measure, and understand everything from products and marketing to politics and movements. Good predictions demand both precision and accuracy. Farrah Bostic (The Difference Engine) walks you through how, in the quest to get more and more granular about how people will behave in the future, in the hopes that we can anticipate or manipulate that behavior, businesses are often tempted to rely on emerging or untested technologies--and sometimes pseudoscience get the 'data' that fuels those predictions. While this moment seems to be particularly defined by prediction, the practice goes back to (at least) the first lie detectors and has come to encompass practices like hypnosis, technology like medical imaging, and encoded anthropological approaches like microexpressions. But the implications are worse than wasting money and time. Businesses and brands are sacrificing the opportunity to understand things deeply and are simultaneously creating social negative externalities, like normalizing surveillance and misinformation, undermining public trust and values, and dehumanizing the very people whose behavior we want to predict. This session is from the 2019 O'Reilly Strata Conference in New York, NY."--Resource description page O'Reilly Strata Data Conference New York, N.Y.) (2019 Human behavior Forecasting Moral and ethical aspects Human behavior models Social sciences Research Methodology Comportement humain ; Prévision ; Aspect moral Modélisation du comportement humain Sciences sociales ; Recherche ; Méthodologie Human behavior models (OCoLC)fst01763182 Social sciences ; Research ; Methodology (OCoLC)fst01122961 TUM01 ZDB-30-ORH TUM_PDA_ORH https://learning.oreilly.com/library/view/-/0636920372288/?ar X:ORHE Aggregator lizenzpflichtig Volltext |
| spellingShingle | Bostic, Farrah Executive briefing understanding the cult of prediction O'Reilly Strata Data Conference New York, N.Y.) (2019 Human behavior Forecasting Moral and ethical aspects Human behavior models Social sciences Research Methodology Comportement humain ; Prévision ; Aspect moral Modélisation du comportement humain Sciences sociales ; Recherche ; Méthodologie Human behavior models (OCoLC)fst01763182 Social sciences ; Research ; Methodology (OCoLC)fst01122961 |
| subject_GND | (OCoLC)fst01763182 (OCoLC)fst01122961 |
| title | Executive briefing understanding the cult of prediction |
| title_alt | Understanding the cult of prediction |
| title_auth | Executive briefing understanding the cult of prediction |
| title_exact_search | Executive briefing understanding the cult of prediction |
| title_full | Executive briefing understanding the cult of prediction Farrah Bostic |
| title_fullStr | Executive briefing understanding the cult of prediction Farrah Bostic |
| title_full_unstemmed | Executive briefing understanding the cult of prediction Farrah Bostic |
| title_short | Executive briefing |
| title_sort | executive briefing understanding the cult of prediction |
| title_sub | understanding the cult of prediction |
| topic | O'Reilly Strata Data Conference New York, N.Y.) (2019 Human behavior Forecasting Moral and ethical aspects Human behavior models Social sciences Research Methodology Comportement humain ; Prévision ; Aspect moral Modélisation du comportement humain Sciences sociales ; Recherche ; Méthodologie Human behavior models (OCoLC)fst01763182 Social sciences ; Research ; Methodology (OCoLC)fst01122961 |
| topic_facet | O'Reilly Strata Data Conference New York, N.Y.) (2019 Human behavior Forecasting Moral and ethical aspects Human behavior models Social sciences Research Methodology Comportement humain ; Prévision ; Aspect moral Modélisation du comportement humain Sciences sociales ; Recherche ; Méthodologie Social sciences ; Research ; Methodology |
| url | https://learning.oreilly.com/library/view/-/0636920372288/?ar |
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