The Radio Station, 10th Edition

The Radio Station offers a concise and insightful guide to all aspects of radio broadcasting, streaming, and podcasting. This book's tenth edition continues its long tradition of guiding readers to a solid understanding of who does what, when, and why in a professionally managed station. This n...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: Hendricks, John (VerfasserIn), Mims, Bruce (VerfasserIn)
Körperschaft: Safari, an O'Reilly Media Company (MitwirkendeR)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: [Erscheinungsort nicht ermittelbar] Routledge 2018
Ausgabe:10th edition.
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Beschreibung
Zusammenfassung:The Radio Station offers a concise and insightful guide to all aspects of radio broadcasting, streaming, and podcasting. This book's tenth edition continues its long tradition of guiding readers to a solid understanding of who does what, when, and why in a professionally managed station. This new edition explains what "radio" in America has been, where it is today, and where it is going, covering the basics of how programming is produced, financed, delivered and promoted via terrestrial and satellite broadcasting, streaming and podcasting, John Allen Hendricks and Bruce Mims examine radio and its future within a framework of existing and emerging technologies. The companion website is new revised with content for instructors, including an instructors' manual and test questions. Students will discover an expanded library of audio interviews with leading industry professionals in addition to practice quizzes and links to additional resources.
Beschreibung:Online resource; Title from title page (viewed May 1, 2018)
Beschreibung:1 online resource (458 pages)
ISBN:9781351816328