Writing and research for graphic designers a designer's manual to strategic communication and presentation

"For designers, writing and research skills are more necessary than ever before, from the basic business compositions to critical writing. In this competitive climate, designers are routinely called upon to make words about the images and designs they create for clients. Writing about design is...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
1. Verfasser: Heller, Steven (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Beverly, MA Rockport Publishers [2012?]
Schlagworte:
Online-Zugang:lizenzpflichtig
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!

MARC

LEADER 00000cam a22000002 4500
001 ZDB-30-ORH-047645598
003 DE-627-1
005 20240228115228.0
007 cr uuu---uuuuu
008 191023s2012 xx |||||o 00| ||eng c
020 |a 1610586492  |c electronic bk.  |9 1-61058-649-2 
020 |a 9781610586498  |c electronic bk.  |9 978-1-61058-649-8 
020 |a 1299928498  |c ebk.  |9 1-299-92849-8 
020 |a 9781299928497  |c ebk.  |9 978-1-299-92849-7 
020 |a 9781592538041  |9 978-1-59253-804-1 
035 |a (DE-627-1)047645598 
035 |a (DE-599)KEP047645598 
035 |a (ORHE)9781592538041 
035 |a (DE-627-1)047645598 
040 |a DE-627  |b ger  |c DE-627  |e rda 
041 |a eng 
072 7 |a LAN  |2 bisacsh 
072 7 |a LAN  |2 bisacsh 
072 7 |a REF  |2 bisacsh 
082 0 |a 808.06/6741  |2 23 
100 1 |a Heller, Steven  |e VerfasserIn  |4 aut 
245 1 0 |a Writing and research for graphic designers  |b a designer's manual to strategic communication and presentation  |c Steven Heller 
264 1 |a Beverly, MA  |b Rockport Publishers  |c [2012?] 
300 |a 1 online resource (176 pages)  |b illustrations (chiefly color) 
336 |a Text  |b txt  |2 rdacontent 
337 |a Computermedien  |b c  |2 rdamedia 
338 |a Online-Ressource  |b cr  |2 rdacarrier 
500 |a Includes bibliographical references and index. - online resource; title from PDF title page (ProQuest Ebook Central, viewed January 7, 2021) 
520 |a "For designers, writing and research skills are more necessary than ever before, from the basic business compositions to critical writing. In this competitive climate, designers are routinely called upon to make words about the images and designs they create for clients. Writing about design is not just "trade" writing, but should be accessible to everyone with an interest in design. This book is a complete, introductory guide to various forms of research and writing in design--and how they explain visuals and can be visualized. These pages address communication on various levels and to all audiences:- Designers to Designers- Designers to Clients- Designers to the Design-literate- Designers to the Design-agnosticBeing able to express the issues and concerns of the design practice demands facts, data, and research. With Writing and Research for Graphic Designers, you'll learn how to turn information into a valuable asset-- one of the key talents of the design researcher" 
650 0 |a Commercial art  |x Marketing 
650 0 |a Graphic arts  |x Marketing 
650 0 |a Business writing 
650 0 |a Research 
650 0 |a Business report writing 
650 4 |a Style commercial 
650 4 |a Recherche 
650 4 |a research (function) 
650 4 |a DESIGN ; Graphic Arts ; General 
650 4 |a DESIGN ; Reference 
650 4 |a LANGUAGE ARTS & DISCIPLINES ; Composition & Creative Writing 
650 4 |a LANGUAGE ARTS & DISCIPLINES ; Rhetoric 
650 4 |a REFERENCE ; Writing Skills 
650 4 |a Business report writing 
650 4 |a Business writing 
650 4 |a Commercial art ; Marketing 
650 4 |a Graphic arts ; Marketing 
650 4 |a Research 
776 1 |z 9781592538041 
776 0 8 |i Erscheint auch als  |n Druck-Ausgabe  |z 9781592538041 
856 4 0 |l TUM01  |p ZDB-30-ORH  |q TUM_PDA_ORH  |u https://learning.oreilly.com/library/view/-/9781592538041/?ar  |m X:ORHE  |x Aggregator  |z lizenzpflichtig  |3 Volltext 
912 |a ZDB-30-ORH 
912 |a ZDB-30-ORH 
951 |a BO 
912 |a ZDB-30-ORH 
049 |a DE-91 

Datensatz im Suchindex

DE-BY-TUM_katkey ZDB-30-ORH-047645598
_version_ 1818767301602705408
adam_text
any_adam_object
author Heller, Steven
author_facet Heller, Steven
author_role aut
author_sort Heller, Steven
author_variant s h sh
building Verbundindex
bvnumber localTUM
collection ZDB-30-ORH
ctrlnum (DE-627-1)047645598
(DE-599)KEP047645598
(ORHE)9781592538041
dewey-full 808.06/6741
dewey-hundreds 800 - Literature (Belles-lettres) and rhetoric
dewey-ones 808 - Rhetoric & collections of literature
dewey-raw 808.06/6741
dewey-search 808.06/6741
dewey-sort 3808.06 46741
dewey-tens 800 - Literature (Belles-lettres) and rhetoric
discipline Literaturwissenschaft
format Electronic
eBook
fullrecord <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>03388cam a22006612 4500</leader><controlfield tag="001">ZDB-30-ORH-047645598</controlfield><controlfield tag="003">DE-627-1</controlfield><controlfield tag="005">20240228115228.0</controlfield><controlfield tag="007">cr uuu---uuuuu</controlfield><controlfield tag="008">191023s2012 xx |||||o 00| ||eng c</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1610586492</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">1-61058-649-2</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781610586498</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">978-1-61058-649-8</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1299928498</subfield><subfield code="c">ebk.</subfield><subfield code="9">1-299-92849-8</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781299928497</subfield><subfield code="c">ebk.</subfield><subfield code="9">978-1-299-92849-7</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781592538041</subfield><subfield code="9">978-1-59253-804-1</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-627-1)047645598</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)KEP047645598</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ORHE)9781592538041</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-627-1)047645598</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-627</subfield><subfield code="b">ger</subfield><subfield code="c">DE-627</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1=" " ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">LAN</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">LAN</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">REF</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">808.06/6741</subfield><subfield code="2">23</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Heller, Steven</subfield><subfield code="e">VerfasserIn</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Writing and research for graphic designers</subfield><subfield code="b">a designer's manual to strategic communication and presentation</subfield><subfield code="c">Steven Heller</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Beverly, MA</subfield><subfield code="b">Rockport Publishers</subfield><subfield code="c">[2012?]</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 online resource (176 pages)</subfield><subfield code="b">illustrations (chiefly color)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="a">Text</subfield><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="a">Computermedien</subfield><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="a">Online-Ressource</subfield><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references and index. - online resource; title from PDF title page (ProQuest Ebook Central, viewed January 7, 2021)</subfield></datafield><datafield tag="520" ind1=" " ind2=" "><subfield code="a">"For designers, writing and research skills are more necessary than ever before, from the basic business compositions to critical writing. In this competitive climate, designers are routinely called upon to make words about the images and designs they create for clients. Writing about design is not just "trade" writing, but should be accessible to everyone with an interest in design. This book is a complete, introductory guide to various forms of research and writing in design--and how they explain visuals and can be visualized. These pages address communication on various levels and to all audiences:- Designers to Designers- Designers to Clients- Designers to the Design-literate- Designers to the Design-agnosticBeing able to express the issues and concerns of the design practice demands facts, data, and research. With Writing and Research for Graphic Designers, you'll learn how to turn information into a valuable asset-- one of the key talents of the design researcher"</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Commercial art</subfield><subfield code="x">Marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Graphic arts</subfield><subfield code="x">Marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Business writing</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Research</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Business report writing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Style commercial</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Recherche</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">research (function)</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">DESIGN ; Graphic Arts ; General</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">DESIGN ; Reference</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">LANGUAGE ARTS &amp; DISCIPLINES ; Composition &amp; Creative Writing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">LANGUAGE ARTS &amp; DISCIPLINES ; Rhetoric</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">REFERENCE ; Writing Skills</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Business report writing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Business writing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Commercial art ; Marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Graphic arts ; Marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Research</subfield></datafield><datafield tag="776" ind1="1" ind2=" "><subfield code="z">9781592538041</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe</subfield><subfield code="z">9781592538041</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="l">TUM01</subfield><subfield code="p">ZDB-30-ORH</subfield><subfield code="q">TUM_PDA_ORH</subfield><subfield code="u">https://learning.oreilly.com/library/view/-/9781592538041/?ar</subfield><subfield code="m">X:ORHE</subfield><subfield code="x">Aggregator</subfield><subfield code="z">lizenzpflichtig</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-30-ORH</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-30-ORH</subfield></datafield><datafield tag="951" ind1=" " ind2=" "><subfield code="a">BO</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-30-ORH</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-91</subfield></datafield></record></collection>
id ZDB-30-ORH-047645598
illustrated Illustrated
indexdate 2024-12-18T08:47:43Z
institution BVB
isbn 1610586492
9781610586498
1299928498
9781299928497
9781592538041
language English
open_access_boolean
owner DE-91
DE-BY-TUM
owner_facet DE-91
DE-BY-TUM
physical 1 online resource (176 pages) illustrations (chiefly color)
psigel ZDB-30-ORH
publishDate 2012
publishDateSearch 2012
publishDateSort 2012
publisher Rockport Publishers
record_format marc
spelling Heller, Steven VerfasserIn aut
Writing and research for graphic designers a designer's manual to strategic communication and presentation Steven Heller
Beverly, MA Rockport Publishers [2012?]
1 online resource (176 pages) illustrations (chiefly color)
Text txt rdacontent
Computermedien c rdamedia
Online-Ressource cr rdacarrier
Includes bibliographical references and index. - online resource; title from PDF title page (ProQuest Ebook Central, viewed January 7, 2021)
"For designers, writing and research skills are more necessary than ever before, from the basic business compositions to critical writing. In this competitive climate, designers are routinely called upon to make words about the images and designs they create for clients. Writing about design is not just "trade" writing, but should be accessible to everyone with an interest in design. This book is a complete, introductory guide to various forms of research and writing in design--and how they explain visuals and can be visualized. These pages address communication on various levels and to all audiences:- Designers to Designers- Designers to Clients- Designers to the Design-literate- Designers to the Design-agnosticBeing able to express the issues and concerns of the design practice demands facts, data, and research. With Writing and Research for Graphic Designers, you'll learn how to turn information into a valuable asset-- one of the key talents of the design researcher"
Commercial art Marketing
Graphic arts Marketing
Business writing
Research
Business report writing
Style commercial
Recherche
research (function)
DESIGN ; Graphic Arts ; General
DESIGN ; Reference
LANGUAGE ARTS & DISCIPLINES ; Composition & Creative Writing
LANGUAGE ARTS & DISCIPLINES ; Rhetoric
REFERENCE ; Writing Skills
Commercial art ; Marketing
Graphic arts ; Marketing
9781592538041
Erscheint auch als Druck-Ausgabe 9781592538041
TUM01 ZDB-30-ORH TUM_PDA_ORH https://learning.oreilly.com/library/view/-/9781592538041/?ar X:ORHE Aggregator lizenzpflichtig Volltext
spellingShingle Heller, Steven
Writing and research for graphic designers a designer's manual to strategic communication and presentation
Commercial art Marketing
Graphic arts Marketing
Business writing
Research
Business report writing
Style commercial
Recherche
research (function)
DESIGN ; Graphic Arts ; General
DESIGN ; Reference
LANGUAGE ARTS & DISCIPLINES ; Composition & Creative Writing
LANGUAGE ARTS & DISCIPLINES ; Rhetoric
REFERENCE ; Writing Skills
Commercial art ; Marketing
Graphic arts ; Marketing
title Writing and research for graphic designers a designer's manual to strategic communication and presentation
title_auth Writing and research for graphic designers a designer's manual to strategic communication and presentation
title_exact_search Writing and research for graphic designers a designer's manual to strategic communication and presentation
title_full Writing and research for graphic designers a designer's manual to strategic communication and presentation Steven Heller
title_fullStr Writing and research for graphic designers a designer's manual to strategic communication and presentation Steven Heller
title_full_unstemmed Writing and research for graphic designers a designer's manual to strategic communication and presentation Steven Heller
title_short Writing and research for graphic designers
title_sort writing and research for graphic designers a designer s manual to strategic communication and presentation
title_sub a designer's manual to strategic communication and presentation
topic Commercial art Marketing
Graphic arts Marketing
Business writing
Research
Business report writing
Style commercial
Recherche
research (function)
DESIGN ; Graphic Arts ; General
DESIGN ; Reference
LANGUAGE ARTS & DISCIPLINES ; Composition & Creative Writing
LANGUAGE ARTS & DISCIPLINES ; Rhetoric
REFERENCE ; Writing Skills
Commercial art ; Marketing
Graphic arts ; Marketing
topic_facet Commercial art Marketing
Graphic arts Marketing
Business writing
Research
Business report writing
Style commercial
Recherche
research (function)
DESIGN ; Graphic Arts ; General
DESIGN ; Reference
LANGUAGE ARTS & DISCIPLINES ; Composition & Creative Writing
LANGUAGE ARTS & DISCIPLINES ; Rhetoric
REFERENCE ; Writing Skills
Commercial art ; Marketing
Graphic arts ; Marketing
url https://learning.oreilly.com/library/view/-/9781592538041/?ar
work_keys_str_mv AT hellersteven writingandresearchforgraphicdesignersadesignersmanualtostrategiccommunicationandpresentation