Big Data Understanding How Data Powers Big Business

Leverage big data to add value to your business Social media analytics, web-tracking, and other technologies help companies acquire and handle massive amounts of data to better understand their customers, products, competition, and markets. Armed with the insights from big data, companies can improv...

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Bibliographische Detailangaben
1. Verfasser: Schmarzo, Bill (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: 2013
Schlagworte:
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Beschreibung
Zusammenfassung:Leverage big data to add value to your business Social media analytics, web-tracking, and other technologies help companies acquire and handle massive amounts of data to better understand their customers, products, competition, and markets. Armed with the insights from big data, companies can improve customer experience and products, add value, and increase return on investment. The tricky part for busy IT professionals and executives is how to get this done, and that's where this practical book comes in. Big Data: Understanding How Data Powers Big Business is a complete.
Beschreibung:Print version record
Beschreibung:1 online resource (242 pages)
ISBN:9781118740033
1118740033
9781118740002
1118740009
9781119701859
1119701856