What customers crave how to create relevant and memorable experiences at every touchpoint

What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top. The solution rests on two simple questions: What do your customers love? What do they hate? Find the answers, and you're well on your...

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1. Verfasser: Webb, Nicholas J. 1958- (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: New York AMACOM, American Management Association [2017]
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spelling Webb, Nicholas J. 1958- VerfasserIn aut
What customers crave how to create relevant and memorable experiences at every touchpoint Nicholas J. Webb
New York AMACOM, American Management Association [2017]
1 online resource
Text txt rdacontent
Computermedien c rdamedia
Online-Ressource cr rdacarrier
Includes index. - Includes bibliographical references and index. - Description based on print version record
What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top. The solution rests on two simple questions: What do your customers love? What do they hate? Find the answers, and you're well on your way to success. Jam-packed with tools and examples, What Customers Crave helps you reinvent how you engage with customers.
Customer services
Customer relations
Service à la clientèle
BUSINESS & ECONOMICS ; Industrial Management
BUSINESS & ECONOMICS ; Management
BUSINESS & ECONOMICS ; Management Science
BUSINESS & ECONOMICS ; Organizational Behavior
TUM01 ZDB-30-ORH TUM_PDA_ORH https://learning.oreilly.com/library/view/-/9780814437827/?ar X:ORHE Aggregator lizenzpflichtig Volltext
spellingShingle Webb, Nicholas J. 1958-
What customers crave how to create relevant and memorable experiences at every touchpoint
Customer services
Customer relations
Service à la clientèle
BUSINESS & ECONOMICS ; Industrial Management
BUSINESS & ECONOMICS ; Management
BUSINESS & ECONOMICS ; Management Science
BUSINESS & ECONOMICS ; Organizational Behavior
title What customers crave how to create relevant and memorable experiences at every touchpoint
title_auth What customers crave how to create relevant and memorable experiences at every touchpoint
title_exact_search What customers crave how to create relevant and memorable experiences at every touchpoint
title_full What customers crave how to create relevant and memorable experiences at every touchpoint Nicholas J. Webb
title_fullStr What customers crave how to create relevant and memorable experiences at every touchpoint Nicholas J. Webb
title_full_unstemmed What customers crave how to create relevant and memorable experiences at every touchpoint Nicholas J. Webb
title_short What customers crave
title_sort what customers crave how to create relevant and memorable experiences at every touchpoint
title_sub how to create relevant and memorable experiences at every touchpoint
topic Customer services
Customer relations
Service à la clientèle
BUSINESS & ECONOMICS ; Industrial Management
BUSINESS & ECONOMICS ; Management
BUSINESS & ECONOMICS ; Management Science
BUSINESS & ECONOMICS ; Organizational Behavior
topic_facet Customer services
Customer relations
Service à la clientèle
BUSINESS & ECONOMICS ; Industrial Management
BUSINESS & ECONOMICS ; Management
BUSINESS & ECONOMICS ; Management Science
BUSINESS & ECONOMICS ; Organizational Behavior
url https://learning.oreilly.com/library/view/-/9780814437827/?ar
work_keys_str_mv AT webbnicholasj whatcustomerscravehowtocreaterelevantandmemorableexperiencesateverytouchpoint