The brand flip why customers now run companies--and how to profit from it
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| Format: | Elektronisch E-Book |
| Sprache: | English |
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[Place of publication not identified]
New Riders
[2016]
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| Schriftenreihe: | Voices that matter
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| Online-Zugang: | lizenzpflichtig |
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| 246 | 3 | 3 | |a Why customers now run companies--and how to profit from it |
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| spelling | Neumeier, Marty 1947- VerfasserIn aut The brand flip why customers now run companies--and how to profit from it a whiteboard overview by Marty Neumeier Why customers now run companies--and how to profit from it [Place of publication not identified] New Riders [2016] ©2016 1 online resource (1 volume) illustrations Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Voices that matter Includes index. - Description based on online resource; title from title page (Safari, viewed August 10, 2015) Relationship marketing Branding (Marketing) Customer relations Marketing relationnel Stratégie de marque branding BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior 0134172817 Erscheint auch als Druck-Ausgabe 0134172817 TUM01 ZDB-30-ORH TUM_PDA_ORH https://learning.oreilly.com/library/view/-/9780134173009/?ar X:ORHE Aggregator lizenzpflichtig Volltext |
| spellingShingle | Neumeier, Marty 1947- The brand flip why customers now run companies--and how to profit from it Relationship marketing Branding (Marketing) Customer relations Marketing relationnel Stratégie de marque branding BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior |
| title | The brand flip why customers now run companies--and how to profit from it |
| title_alt | Why customers now run companies--and how to profit from it |
| title_auth | The brand flip why customers now run companies--and how to profit from it |
| title_exact_search | The brand flip why customers now run companies--and how to profit from it |
| title_full | The brand flip why customers now run companies--and how to profit from it a whiteboard overview by Marty Neumeier |
| title_fullStr | The brand flip why customers now run companies--and how to profit from it a whiteboard overview by Marty Neumeier |
| title_full_unstemmed | The brand flip why customers now run companies--and how to profit from it a whiteboard overview by Marty Neumeier |
| title_short | The brand flip |
| title_sort | brand flip why customers now run companies and how to profit from it |
| title_sub | why customers now run companies--and how to profit from it |
| topic | Relationship marketing Branding (Marketing) Customer relations Marketing relationnel Stratégie de marque branding BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior |
| topic_facet | Relationship marketing Branding (Marketing) Customer relations Marketing relationnel Stratégie de marque branding BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior |
| url | https://learning.oreilly.com/library/view/-/9780134173009/?ar |
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