The open innovation marketplace creating value in the challenge driven enterprise
Many technical obstacles to effective innovation no longer exist: today, companies possess global networks that can connect with knowledge from virtually any source. Today's challenge is to collaboratively transform that knowledge into higher-value innovation. Their book introduces groundbreaki...
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| Format: | Elektronisch E-Book |
| Sprache: | English |
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Upper Saddle River, N.J.
FT Press
2011
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| 245 | 1 | 4 | |a The open innovation marketplace |b creating value in the challenge driven enterprise |c Alpheus Bingham, Dwayne Spradlin |
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| 520 | |a Many technical obstacles to effective innovation no longer exist: today, companies possess global networks that can connect with knowledge from virtually any source. Today's challenge is to collaboratively transform that knowledge into higher-value innovation. Their book introduces groundbreaking strategies and models for consistently achieving this goal. Authors Alpheus Bingham and Dwayne Spradlin draw on their own experience building InnoCentive, the pioneering global platform for open innovation (a.k.a. "crowdsourcing"). Writing for business executives, R&D leaders, and innovation strategists, Bingham and Spradlin demonstrate how to dramatically increase the flow of high-value ideas and innovative solutions both within enterprises and beyond their boundaries. They show: Why open innovation works so well. How to use open innovation to become more agile and entrepreneurial. How to access Idea Markets more quickly, and get more value from them. How to overcome new forms of "Not Invented Here" syndrome. How to implement cultural, organizational, and management changes that lead to greater innovation. New trends in open innovation-and the opportunities they present. The authors present many new open innovation case studies, from P&G and Eli Lilly to NASA and the City of Chicago. | ||
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| 650 | 4 | |a Innovations ; Gestion | |
| 650 | 4 | |a Gestion d'entreprise | |
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| illustrated | Illustrated |
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| language | English |
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| spelling | Bingham, Alpheus 1953- VerfasserIn aut The open innovation marketplace creating value in the challenge driven enterprise Alpheus Bingham, Dwayne Spradlin Upper Saddle River, N.J. FT Press 2011 1 online resource (xxiii, 242 pages) illustrations Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Includes bibliographical references and index. - Print version record Many technical obstacles to effective innovation no longer exist: today, companies possess global networks that can connect with knowledge from virtually any source. Today's challenge is to collaboratively transform that knowledge into higher-value innovation. Their book introduces groundbreaking strategies and models for consistently achieving this goal. Authors Alpheus Bingham and Dwayne Spradlin draw on their own experience building InnoCentive, the pioneering global platform for open innovation (a.k.a. "crowdsourcing"). Writing for business executives, R&D leaders, and innovation strategists, Bingham and Spradlin demonstrate how to dramatically increase the flow of high-value ideas and innovative solutions both within enterprises and beyond their boundaries. They show: Why open innovation works so well. How to use open innovation to become more agile and entrepreneurial. How to access Idea Markets more quickly, and get more value from them. How to overcome new forms of "Not Invented Here" syndrome. How to implement cultural, organizational, and management changes that lead to greater innovation. New trends in open innovation-and the opportunities they present. The authors present many new open innovation case studies, from P&G and Eli Lilly to NASA and the City of Chicago. Technological innovations Management Industrial management Diffusion of innovations Research, Industrial Management Diffusion of Innovation Innovations ; Gestion Gestion d'entreprise Innovations ; Diffusion Recherche industrielle ; Gestion Research, Industrial ; Management Technological innovations ; Management Spradlin, Dwayne 1966- MitwirkendeR ctb 9780132311830 Erscheint auch als Druck-Ausgabe 9780132311830 TUM01 ZDB-30-ORH TUM_PDA_ORH https://learning.oreilly.com/library/view/-/9780132312820/?ar X:ORHE Aggregator lizenzpflichtig Volltext |
| spellingShingle | Bingham, Alpheus 1953- The open innovation marketplace creating value in the challenge driven enterprise Technological innovations Management Industrial management Diffusion of innovations Research, Industrial Management Diffusion of Innovation Innovations ; Gestion Gestion d'entreprise Innovations ; Diffusion Recherche industrielle ; Gestion Research, Industrial ; Management Technological innovations ; Management |
| title | The open innovation marketplace creating value in the challenge driven enterprise |
| title_auth | The open innovation marketplace creating value in the challenge driven enterprise |
| title_exact_search | The open innovation marketplace creating value in the challenge driven enterprise |
| title_full | The open innovation marketplace creating value in the challenge driven enterprise Alpheus Bingham, Dwayne Spradlin |
| title_fullStr | The open innovation marketplace creating value in the challenge driven enterprise Alpheus Bingham, Dwayne Spradlin |
| title_full_unstemmed | The open innovation marketplace creating value in the challenge driven enterprise Alpheus Bingham, Dwayne Spradlin |
| title_short | The open innovation marketplace |
| title_sort | open innovation marketplace creating value in the challenge driven enterprise |
| title_sub | creating value in the challenge driven enterprise |
| topic | Technological innovations Management Industrial management Diffusion of innovations Research, Industrial Management Diffusion of Innovation Innovations ; Gestion Gestion d'entreprise Innovations ; Diffusion Recherche industrielle ; Gestion Research, Industrial ; Management Technological innovations ; Management |
| topic_facet | Technological innovations Management Industrial management Diffusion of innovations Research, Industrial Management Diffusion of Innovation Innovations ; Gestion Gestion d'entreprise Innovations ; Diffusion Recherche industrielle ; Gestion Research, Industrial ; Management Technological innovations ; Management |
| url | https://learning.oreilly.com/library/view/-/9780132312820/?ar |
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