Creating online videos that engage viewers many companies seek to create online video content that will become popular with consumers. But what are the characteristics of videos that engage consumers?
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spelling | Pirouz, Dante M. VerfasserIn aut Creating online videos that engage viewers many companies seek to create online video content that will become popular with consumers. But what are the characteristics of videos that engage consumers? Dante M. Pirouz, Allison R. Johnson, Matthew Thomson, Raymond Pirouz [Massachusetts] Massachusetts Institute of Technology [2015] 1 online resource (1 volume) Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier "Reprint #56406.". - From MIT Sloan Management Review, Vol. 56, no. 4 (Summer 2015). - Includes bibliographical references. - Description based on online resource; title from title page (viewed March 4, 2016) Internet videos Customer relations Vidéos sur Internet Pirouz, Raymond 1969- VerfasserIn aut Thomson, Matthew VerfasserIn aut Johnson, Allison R. VerfasserIn aut TUM01 ZDB-30-ORH TUM_PDA_ORH https://learning.oreilly.com/library/view/-/53863MIT56406/?ar X:ORHE Aggregator lizenzpflichtig Volltext |
spellingShingle | Pirouz, Dante M. Pirouz, Raymond 1969- Thomson, Matthew Johnson, Allison R. Creating online videos that engage viewers many companies seek to create online video content that will become popular with consumers. But what are the characteristics of videos that engage consumers? Internet videos Customer relations Vidéos sur Internet |
title | Creating online videos that engage viewers many companies seek to create online video content that will become popular with consumers. But what are the characteristics of videos that engage consumers? |
title_auth | Creating online videos that engage viewers many companies seek to create online video content that will become popular with consumers. But what are the characteristics of videos that engage consumers? |
title_exact_search | Creating online videos that engage viewers many companies seek to create online video content that will become popular with consumers. But what are the characteristics of videos that engage consumers? |
title_full | Creating online videos that engage viewers many companies seek to create online video content that will become popular with consumers. But what are the characteristics of videos that engage consumers? Dante M. Pirouz, Allison R. Johnson, Matthew Thomson, Raymond Pirouz |
title_fullStr | Creating online videos that engage viewers many companies seek to create online video content that will become popular with consumers. But what are the characteristics of videos that engage consumers? Dante M. Pirouz, Allison R. Johnson, Matthew Thomson, Raymond Pirouz |
title_full_unstemmed | Creating online videos that engage viewers many companies seek to create online video content that will become popular with consumers. But what are the characteristics of videos that engage consumers? Dante M. Pirouz, Allison R. Johnson, Matthew Thomson, Raymond Pirouz |
title_short | Creating online videos that engage viewers |
title_sort | creating online videos that engage viewers many companies seek to create online video content that will become popular with consumers but what are the characteristics of videos that engage consumers |
title_sub | many companies seek to create online video content that will become popular with consumers. But what are the characteristics of videos that engage consumers? |
topic | Internet videos Customer relations Vidéos sur Internet |
topic_facet | Internet videos Customer relations Vidéos sur Internet |
url | https://learning.oreilly.com/library/view/-/53863MIT56406/?ar |
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