Integrated marketing in a modern world
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Format: | Buch |
Sprache: | English |
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San Diego, US
Cognella
[2024]
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Ausgabe: | First edition |
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Datensatz im Suchindex
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author_GND | (DE-588)1228558302 |
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discipline_str_mv | Wirtschaftswissenschaften |
edition | First edition |
format | Book |
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id | DE-604.BV049521850 |
illustrated | Illustrated |
index_date | 2024-07-03T23:25:11Z |
indexdate | 2024-07-10T10:09:38Z |
institution | BVB |
isbn | 9798823309684 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-034867686 |
oclc_num | 1427326677 |
open_access_boolean | |
owner | DE-945 |
owner_facet | DE-945 |
physical | ix, 195 Seiten Illustrationen, Diagramme |
publishDate | 2024 |
publishDateSearch | 2024 |
publishDateSort | 2024 |
publisher | Cognella |
record_format | marc |
spelling | McMullen, Mark Verfasser (DE-588)1228558302 aut Integrated marketing in a modern world Mark McMullen First edition San Diego, US Cognella [2024] © 2024 ix, 195 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Outsourcing (DE-588)4127582-2 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Marktsegmentierung (DE-588)4037644-8 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 s Outsourcing (DE-588)4127582-2 s Marktsegmentierung (DE-588)4037644-8 s DE-604 |
spellingShingle | McMullen, Mark Integrated marketing in a modern world Outsourcing (DE-588)4127582-2 gnd Marketingstrategie (DE-588)4120697-6 gnd Marktsegmentierung (DE-588)4037644-8 gnd |
subject_GND | (DE-588)4127582-2 (DE-588)4120697-6 (DE-588)4037644-8 |
title | Integrated marketing in a modern world |
title_auth | Integrated marketing in a modern world |
title_exact_search | Integrated marketing in a modern world |
title_exact_search_txtP | Integrated marketing in a modern world |
title_full | Integrated marketing in a modern world Mark McMullen |
title_fullStr | Integrated marketing in a modern world Mark McMullen |
title_full_unstemmed | Integrated marketing in a modern world Mark McMullen |
title_short | Integrated marketing in a modern world |
title_sort | integrated marketing in a modern world |
topic | Outsourcing (DE-588)4127582-2 gnd Marketingstrategie (DE-588)4120697-6 gnd Marktsegmentierung (DE-588)4037644-8 gnd |
topic_facet | Outsourcing Marketingstrategie Marktsegmentierung |
work_keys_str_mv | AT mcmullenmark integratedmarketinginamodernworld |