On the evolution of media understanding media change

"This book describes the lifecycle of media in the context of the media ecology, presenting a general theoretical framework and a series of methodological procedures to support the construction of an eco-evolutionary approach to media change. Focusing on a series of processes - emergence, compe...

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1. Verfasser: Scolari, Carlos Alberto 1963- (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: Abingdon, Oxon ; New York, NY Routledge 2023
Schriftenreihe:Routledge studies in new media and cyberculture
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520 3 |a "This book describes the lifecycle of media in the context of the media ecology, presenting a general theoretical framework and a series of methodological procedures to support the construction of an eco-evolutionary approach to media change. Focusing on a series of processes - emergence, competition, dominance, hybridization, adaptation, extinction - this book goes beyond a chronological approach to propose a reticulated and multi-layered conception of media evolution. If media evolution is a network, what are the relationships between "media species" like? What happens when a new media emerges into the media ecology? How do new media influence the old ones? Can media become extinct? How do media adapt when the social and economic context changes? How can media evolution be analysed? What kinds of quantitative and qualitative techniques can be applied in media evolution research? By presenting an innovative research approach and theoretical framework to media studies, this book will be of keen interest to scholars and graduate students of new media, media history and theory, philosophy of technology, mass communication, and organisational studies"-- 
653 0 |a Mass media 
776 0 8 |i Online version  |a Scolari, Carlos Alberto, 1963-  |t On the evolution of media  |d Abingdon, Oxon ; New York, NY : Routledge, 2023  |z 9781003215233 
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spelling Scolari, Carlos Alberto 1963- Verfasser aut
On the evolution of media understanding media change Carlos A. Scolari
Abingdon, Oxon ; New York, NY Routledge 2023
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Routledge studies in new media and cyberculture
"This book describes the lifecycle of media in the context of the media ecology, presenting a general theoretical framework and a series of methodological procedures to support the construction of an eco-evolutionary approach to media change. Focusing on a series of processes - emergence, competition, dominance, hybridization, adaptation, extinction - this book goes beyond a chronological approach to propose a reticulated and multi-layered conception of media evolution. If media evolution is a network, what are the relationships between "media species" like? What happens when a new media emerges into the media ecology? How do new media influence the old ones? Can media become extinct? How do media adapt when the social and economic context changes? How can media evolution be analysed? What kinds of quantitative and qualitative techniques can be applied in media evolution research? By presenting an innovative research approach and theoretical framework to media studies, this book will be of keen interest to scholars and graduate students of new media, media history and theory, philosophy of technology, mass communication, and organisational studies"--
Mass media
Online version Scolari, Carlos Alberto, 1963- On the evolution of media Abingdon, Oxon ; New York, NY : Routledge, 2023 9781003215233
spellingShingle Scolari, Carlos Alberto 1963-
On the evolution of media understanding media change
title On the evolution of media understanding media change
title_auth On the evolution of media understanding media change
title_exact_search On the evolution of media understanding media change
title_full On the evolution of media understanding media change Carlos A. Scolari
title_fullStr On the evolution of media understanding media change Carlos A. Scolari
title_full_unstemmed On the evolution of media understanding media change Carlos A. Scolari
title_short On the evolution of media
title_sort on the evolution of media understanding media change
title_sub understanding media change
work_keys_str_mv AT scolaricarlosalberto ontheevolutionofmediaunderstandingmediachange