The Carlsberg Story Founders, Foundations, and Fortunes
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| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Cham
Springer International Publishing AG
2020
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Inhaltsangabe:
- Intro
- Preface
- About This Book
- References
- Contents
- 1 Introduction
- 1.1 You Can't Be a Real Country Unless You Have a Beer
- 1.2 Shareholders and Foundations
- References
- 2 1847-Foundation and Founding Fathers
- 2.1 For Thinking Brewers
- 2.2 A Brewer for His Time
- 2.3 Augustus
- 2.4 Tuborg A/S
- 2.5 The Ørsted Monument
- 2.6 The Royal Danish Academy of Sciences and Letters and the Carlsberg Foundation
- 2.7 Pasteur, His Beer Studies, and Jacobsen
- 2.8 The Carlsberg Laboratory
- 2.9 Frederiksborg Castle
- 2.10 Laboremus Pro Patria
- 2.11 Jacobsen's Legacy
- 2.12 An Easter Morning
- 2.13 1 October 1888
- 2.14 Carl Jacobsen and New Carlsberg
- 2.15 The Agreement of 1903
- 2.16 Holm's Foundation
- References
- 3 1914-Carlsberg "Hof" or "Green" Tuborg?
- 3.1 Erslev-The Visionary
- 3.2 Complicated Cohabitation Between Wars
- 3.3 Occupation and Postwar Settlement
- 3.4 "The Transitional Figure"
- 3.5 Carlsberg and Tuborg
- References
- 4 1955-Towards Merger
- 4.1 The Dictator
- 4.2 The Great Beer Wedding
- 4.3 Ossis and Wessis
- 4.4 Carlsberg for 150 Years
- 4.5 The Breweries' Game of Monopoly
- Reference
- 5 2000-From Regional Brewery to the International Top
- 5.1 Going West or North?
- 5.2 Ashlad and the Norwegian Troll-Orkla
- 5.3 BBH-First Act
- 5.4 Half and Half
- 5.5 Ashlad Runs Off with the Gold
- 5.6 In Search of a Partner
- 5.7 First Countdown
- 5.8 Going Dutch
- 5.9 The FMCG Era
- 5.10 Second Countdown: From Capital to Votes
- 5.11 Beer and the Science Behind It
- 5.12 The Carlsberg Foundation and Other Commercial Foundations
- 5.13 Pursue Perfection
- References
- Dramatis Personae
- Jacobsen Family
- The Carlsberg Foundation
- Carlsberg
- Others
- Archives
- Bibliography