Global marketing strategy an executive digest
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| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Cham
Springer
[2022]
|
| Ausgabe: | Second edition |
| Schriftenreihe: | Management for professionals
|
| Schlagworte: | |
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MARC
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| 245 | 1 | 0 | |a Global marketing strategy |b an executive digest |c Bodo B. Schlegelmilch |
| 250 | |a Second edition | ||
| 264 | 1 | |a Cham |b Springer |c [2022] | |
| 264 | 4 | |c © 2022 | |
| 300 | |a xxxvii, 416 Seiten |b Illustrationen, Diagramme |c 24 cm | ||
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| 338 | |b nc |2 rdacarrier | ||
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Datensatz im Suchindex
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| author | Schlegelmilch, Bodo B. 1955- |
| author_GND | (DE-588)123084865 |
| author_facet | Schlegelmilch, Bodo B. 1955- |
| author_role | aut |
| author_sort | Schlegelmilch, Bodo B. 1955- |
| author_variant | b b s bb bbs |
| building | Verbundindex |
| bvnumber | BV047838806 |
| classification_rvk | QP 600 QP 680 |
| ctrlnum | (OCoLC)1302313561 (DE-599)BVBBV047838806 |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | Second edition |
| format | Book |
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| id | DE-604.BV047838806 |
| illustrated | Illustrated |
| index_date | 2024-07-03T19:11:11Z |
| indexdate | 2024-07-10T09:22:45Z |
| institution | BVB |
| isbn | 9783030906641 |
| issn | 2192-8096 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-033221924 |
| oclc_num | 1302313561 |
| open_access_boolean | |
| owner | DE-N2 DE-703 DE-11 |
| owner_facet | DE-N2 DE-703 DE-11 |
| physical | xxxvii, 416 Seiten Illustrationen, Diagramme 24 cm |
| publishDate | 2022 |
| publishDateSearch | 2022 |
| publishDateSort | 2022 |
| publisher | Springer |
| record_format | marc |
| series2 | Management for professionals |
| spelling | Schlegelmilch, Bodo B. 1955- Verfasser (DE-588)123084865 aut Global marketing strategy an executive digest Bodo B. Schlegelmilch Second edition Cham Springer [2022] © 2022 xxxvii, 416 Seiten Illustrationen, Diagramme 24 cm txt rdacontent n rdamedia nc rdacarrier Management for professionals 2192-8096 Internationales Marketing (DE-588)4125431-4 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Marketing Internationales Marketing (DE-588)4125431-4 s Marketingstrategie (DE-588)4120697-6 s DE-604 Erscheint auch als Online-Ausgabe 978-3-030-90665-8 |
| spellingShingle | Schlegelmilch, Bodo B. 1955- Global marketing strategy an executive digest Internationales Marketing (DE-588)4125431-4 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| subject_GND | (DE-588)4125431-4 (DE-588)4120697-6 |
| title | Global marketing strategy an executive digest |
| title_auth | Global marketing strategy an executive digest |
| title_exact_search | Global marketing strategy an executive digest |
| title_exact_search_txtP | Global marketing strategy an executive digest |
| title_full | Global marketing strategy an executive digest Bodo B. Schlegelmilch |
| title_fullStr | Global marketing strategy an executive digest Bodo B. Schlegelmilch |
| title_full_unstemmed | Global marketing strategy an executive digest Bodo B. Schlegelmilch |
| title_short | Global marketing strategy |
| title_sort | global marketing strategy an executive digest |
| title_sub | an executive digest |
| topic | Internationales Marketing (DE-588)4125431-4 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| topic_facet | Internationales Marketing Marketingstrategie |
| work_keys_str_mv | AT schlegelmilchbodob globalmarketingstrategyanexecutivedigest |