Branding books across the ages strategies and key concepts in literary branding
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Format: | Elektronisch E-Book |
Sprache: | English |
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Amsterdam
Amsterdam University Press
[2021]
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Datensatz im Suchindex
DE-BY-FWS_katkey | 865852 |
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DE-BY-UBG_katkey | 196730526 |
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adam_text | |
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author2 | Braber, Helleke van den 1970- Dera, Jeroen 1986- Joosten, Jos 1964- Steenmeijer, Maarten 1954- |
author2_role | edt edt edt edt |
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discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
doi_str_mv | 10.5117/9789463723916 10.1515/9789048544400 |
era | Geschichte gnd |
era_facet | Geschichte |
format | Electronic eBook |
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geographic | Niederlande (DE-588)4042203-3 gnd |
geographic_facet | Niederlande |
id | DE-604.BV047091435 |
illustrated | Not Illustrated |
index_date | 2024-07-03T16:19:43Z |
indexdate | 2024-11-25T17:57:35Z |
institution | BVB |
isbn | 9789048544400 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032497978 |
oclc_num | 1256408785 |
open_access_boolean | 1 |
owner | DE-B1533 DE-M100 DE-12 DE-634 DE-210 DE-1052 DE-521 DE-1102 DE-1046 DE-1047 DE-Bo133 DE-1028 DE-Aug4 DE-573 DE-M347 DE-92 DE-1051 DE-898 DE-BY-UBR DE-859 DE-860 DE-1049 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-523 DE-Re13 DE-BY-UBR DE-Y3 DE-255 DE-Y7 DE-Y2 DE-70 DE-2174 DE-127 DE-22 DE-BY-UBG DE-155 DE-BY-UBR DE-150 DE-154 DE-91 DE-BY-TUM DE-384 DE-473 DE-BY-UBG DE-19 DE-BY-UBM DE-355 DE-BY-UBR DE-703 DE-20 DE-706 DE-824 DE-945 DE-29 DE-739 |
owner_facet | DE-B1533 DE-M100 DE-12 DE-634 DE-210 DE-1052 DE-521 DE-1102 DE-1046 DE-1047 DE-Bo133 DE-1028 DE-Aug4 DE-573 DE-M347 DE-92 DE-1051 DE-898 DE-BY-UBR DE-859 DE-860 DE-1049 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-523 DE-Re13 DE-BY-UBR DE-Y3 DE-255 DE-Y7 DE-Y2 DE-70 DE-2174 DE-127 DE-22 DE-BY-UBG DE-155 DE-BY-UBR DE-150 DE-154 DE-91 DE-BY-TUM DE-384 DE-473 DE-BY-UBG DE-19 DE-BY-UBM DE-355 DE-BY-UBR DE-703 DE-20 DE-706 DE-824 DE-945 DE-29 DE-739 |
physical | 1 Online-Ressource (372 Seiten) |
psigel | ZDB-23-DGG ZDB-23-GOA ZDB-94-OAB ZDB-39-JOA |
publishDate | 2021 |
publishDateSearch | 2021 |
publishDateSort | 2021 |
publisher | Amsterdam University Press |
record_format | marc |
spellingShingle | Branding books across the ages strategies and key concepts in literary branding Marketing (DE-588)4037589-4 gnd Buchhandel (DE-588)4008626-4 gnd Vermarktung (DE-588)4121857-7 gnd Verlag (DE-588)4063004-3 gnd Literatur (DE-588)4035964-5 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4008626-4 (DE-588)4121857-7 (DE-588)4063004-3 (DE-588)4035964-5 (DE-588)4042203-3 (DE-588)4143413-4 |
title | Branding books across the ages strategies and key concepts in literary branding |
title_auth | Branding books across the ages strategies and key concepts in literary branding |
title_exact_search | Branding books across the ages strategies and key concepts in literary branding |
title_exact_search_txtP | Branding books across the ages strategies and key concepts in literary branding |
title_full | Branding books across the ages strategies and key concepts in literary branding edited by Helleke van den Braber, Jeroen Dera, Jos Joosten, and Maarten Steenmeijer |
title_fullStr | Branding books across the ages strategies and key concepts in literary branding edited by Helleke van den Braber, Jeroen Dera, Jos Joosten, and Maarten Steenmeijer |
title_full_unstemmed | Branding books across the ages strategies and key concepts in literary branding edited by Helleke van den Braber, Jeroen Dera, Jos Joosten, and Maarten Steenmeijer |
title_short | Branding books across the ages |
title_sort | branding books across the ages strategies and key concepts in literary branding |
title_sub | strategies and key concepts in literary branding |
topic | Marketing (DE-588)4037589-4 gnd Buchhandel (DE-588)4008626-4 gnd Vermarktung (DE-588)4121857-7 gnd Verlag (DE-588)4063004-3 gnd Literatur (DE-588)4035964-5 gnd |
topic_facet | Marketing Buchhandel Vermarktung Verlag Literatur Niederlande Aufsatzsammlung |
url | https://directory.doabooks.org/handle/20.500.12854/68168 https://doi.org/10.5117/9789463723916 https://doi.org/10.1515/9789048544400 https://www.jstor.org/stable/j.ctv1m8d6qv |
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