Strategic corporate social responsibility in Malaysia
To fully comprehend corporate social responsibility (CSR), corporations must understand the many-sided nature of CSR. This book provides insight into the theoretical foundation, beliefs, and expectations of the multiple stakeholders; the governance of CSR commitment; and corporations' strategie...
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| Weitere Verfasser: | , |
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| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
London
Routledge
2019
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| Ausgabe: | First edition |
| Schriftenreihe: | Routledge research in sustainability and business
Routledge research in sustainability and business |
| Schlagworte: | |
| Online-Zugang: | URL des Erstveroeffentlichers |
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| Zusammenfassung: | To fully comprehend corporate social responsibility (CSR), corporations must understand the many-sided nature of CSR. This book provides insight into the theoretical foundation, beliefs, and expectations of the multiple stakeholders; the governance of CSR commitment; and corporations' strategies associated with the design, development, implementation and communication strategies for CSR through the case study on Malaysia. The book also explains why corporations should pursue a dual economic and social function and why it being critical to an organisation's success. It also describes the CSR trends and influences such as sustainability and globalisation on the future of CSR. |
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| Beschreibung: | 1 online resource |
| ISBN: | 9780429057182 0429057180 9780429615917 0429615914 9780429613494 0429613490 9780429614705 0429614705 |