Essentials of marketing
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Harlow, England
Pearson
2019
|
Ausgabe: | Seventh edition |
Schlagworte: | |
Online-Zugang: | DE-634 DE-1050 DE-83 DE-91 |
Tags: |
Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
|
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV046086537 | ||
003 | DE-604 | ||
005 | 20240201 | ||
007 | cr|uuu---uuuuu | ||
008 | 190805s2019 xx a||| o|||| 00||| eng d | ||
020 | |a 9781292244136 |9 978-1-292-24413-6 | ||
035 | |a (ZDB-30-PQE)9781292244136 | ||
035 | |a (ZDB-150-PEB)978-1-292-24413-6 | ||
035 | |a (OCoLC)1112142580 | ||
035 | |a (DE-599)BVBBV046086537 | ||
040 | |a DE-604 |b ger |e rda | ||
041 | 0 | |a eng | |
049 | |a DE-1050 |a DE-634 |a DE-91 |a DE-83 | ||
084 | |a WIR 800 |2 stub | ||
100 | 1 | |a Blythe, Jim |e Verfasser |0 (DE-588)1018330186 |4 aut | |
245 | 1 | 0 | |a Essentials of marketing |c Jim Blythe, University of Westminster, Jane Martin, University of Chester |
250 | |a Seventh edition | ||
264 | 1 | |a Harlow, England |b Pearson |c 2019 | |
300 | |a 1 Online-Ressource (xx, 361 Seiten) |b Illustrationen, Diagramme | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
338 | |b cr |2 rdacarrier | ||
650 | 4 | |a Marketing | |
650 | 7 | |a Marketing |2 fast | |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 0 | |5 DE-604 | |
700 | 1 | |a Martin, Jane |e Sonstige |0 (DE-588)1091099790 |4 oth | |
776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe, ePub |z 978-1-292-29880-1 |
776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |z 978-1-292-24410-5 |
912 | |a ZDB-30-PQE | ||
912 | |a ZDB-150-PEB | ||
912 | |a ebook | ||
943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-031467559 | |
966 | e | |u https://ebookcentral.proquest.com/lib/b-tu/detail.action?docID=5832066 |l DE-634 |p ZDB-30-PQE |q BTU_Kauf |x Aggregator |3 Volltext | |
966 | e | |u https://ebookcentral.proquest.com/lib/th-deggendorf/detail.action?docID=5832066 |l DE-1050 |p ZDB-30-PQE |q FHD01_PQE_Kauf |x Aggregator |3 Volltext | |
966 | e | |u https://elibrary.pearson.de/book/99.150005/9781292244136 |l DE-83 |p ZDB-150-PEB |q TUB_EBS_Pearson |x Verlag |3 Volltext | |
966 | e | |u https://elibrary.pearson.de/book/99.150005/9781292244136 |l DE-91 |p ZDB-150-PEB |q TUM_Einzelkauf |x Verlag |3 Volltext |
Datensatz im Suchindex
DE-BY-TUM_katkey | 2621500 |
---|---|
_version_ | 1820886984700198913 |
any_adam_object | |
author | Blythe, Jim |
author_GND | (DE-588)1018330186 (DE-588)1091099790 |
author_facet | Blythe, Jim |
author_role | aut |
author_sort | Blythe, Jim |
author_variant | j b jb |
building | Verbundindex |
bvnumber | BV046086537 |
classification_tum | WIR 800 |
collection | ZDB-30-PQE ZDB-150-PEB ebook |
ctrlnum | (ZDB-30-PQE)9781292244136 (ZDB-150-PEB)978-1-292-24413-6 (OCoLC)1112142580 (DE-599)BVBBV046086537 |
discipline | Wirtschaftswissenschaften |
edition | Seventh edition |
format | Electronic eBook |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02023nam a2200481 c 4500</leader><controlfield tag="001">BV046086537</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20240201 </controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">190805s2019 xx a||| o|||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781292244136</subfield><subfield code="9">978-1-292-24413-6</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ZDB-30-PQE)9781292244136</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ZDB-150-PEB)978-1-292-24413-6</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)1112142580</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV046086537</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-1050</subfield><subfield code="a">DE-634</subfield><subfield code="a">DE-91</subfield><subfield code="a">DE-83</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">WIR 800</subfield><subfield code="2">stub</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Blythe, Jim</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)1018330186</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Essentials of marketing</subfield><subfield code="c">Jim Blythe, University of Westminster, Jane Martin, University of Chester</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">Seventh edition</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Harlow, England</subfield><subfield code="b">Pearson</subfield><subfield code="c">2019</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource (xx, 361 Seiten)</subfield><subfield code="b">Illustrationen, Diagramme</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Marketing</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Martin, Jane</subfield><subfield code="e">Sonstige</subfield><subfield code="0">(DE-588)1091099790</subfield><subfield code="4">oth</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Online-Ausgabe, ePub</subfield><subfield code="z">978-1-292-29880-1</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe</subfield><subfield code="z">978-1-292-24410-5</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-30-PQE</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-150-PEB</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ebook</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-031467559</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://ebookcentral.proquest.com/lib/b-tu/detail.action?docID=5832066</subfield><subfield code="l">DE-634</subfield><subfield code="p">ZDB-30-PQE</subfield><subfield code="q">BTU_Kauf</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://ebookcentral.proquest.com/lib/th-deggendorf/detail.action?docID=5832066</subfield><subfield code="l">DE-1050</subfield><subfield code="p">ZDB-30-PQE</subfield><subfield code="q">FHD01_PQE_Kauf</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://elibrary.pearson.de/book/99.150005/9781292244136</subfield><subfield code="l">DE-83</subfield><subfield code="p">ZDB-150-PEB</subfield><subfield code="q">TUB_EBS_Pearson</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://elibrary.pearson.de/book/99.150005/9781292244136</subfield><subfield code="l">DE-91</subfield><subfield code="p">ZDB-150-PEB</subfield><subfield code="q">TUM_Einzelkauf</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield></record></collection> |
id | DE-604.BV046086537 |
illustrated | Illustrated |
indexdate | 2024-12-24T07:46:10Z |
institution | BVB |
isbn | 9781292244136 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-031467559 |
oclc_num | 1112142580 |
open_access_boolean | |
owner | DE-1050 DE-634 DE-91 DE-BY-TUM DE-83 |
owner_facet | DE-1050 DE-634 DE-91 DE-BY-TUM DE-83 |
physical | 1 Online-Ressource (xx, 361 Seiten) Illustrationen, Diagramme |
psigel | ZDB-30-PQE ZDB-150-PEB ebook ZDB-30-PQE BTU_Kauf ZDB-30-PQE FHD01_PQE_Kauf ZDB-150-PEB TUB_EBS_Pearson ZDB-150-PEB TUM_Einzelkauf |
publishDate | 2019 |
publishDateSearch | 2019 |
publishDateSort | 2019 |
publisher | Pearson |
record_format | marc |
spellingShingle | Blythe, Jim Essentials of marketing Marketing Marketing fast Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4037589-4 |
title | Essentials of marketing |
title_auth | Essentials of marketing |
title_exact_search | Essentials of marketing |
title_full | Essentials of marketing Jim Blythe, University of Westminster, Jane Martin, University of Chester |
title_fullStr | Essentials of marketing Jim Blythe, University of Westminster, Jane Martin, University of Chester |
title_full_unstemmed | Essentials of marketing Jim Blythe, University of Westminster, Jane Martin, University of Chester |
title_short | Essentials of marketing |
title_sort | essentials of marketing |
topic | Marketing Marketing fast Marketing (DE-588)4037589-4 gnd |
topic_facet | Marketing |
work_keys_str_mv | AT blythejim essentialsofmarketing AT martinjane essentialsofmarketing |