Ethical Branding and Marketing Cases and Lessons
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Format: | Elektronisch E-Book |
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Sprache: | English |
Veröffentlicht: |
Milton
Routledge
2019
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Schriftenreihe: | Routledge Advances in Management and Business Studies
82 |
Schlagworte: | |
Online-Zugang: | DE-29 URL des Erstveröffentlichers |
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MARC
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Datensatz im Suchindex
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any_adam_object | |
author_GND | (DE-588)1158033265 |
building | Verbundindex |
bvnumber | BV046077241 |
classification_rvk | QP 600 QP 624 |
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dewey-full | 174/.4 |
dewey-hundreds | 100 - Philosophy & psychology |
dewey-ones | 174 - Occupational ethics |
dewey-raw | 174/.4 |
dewey-search | 174/.4 |
dewey-sort | 3174 14 |
dewey-tens | 170 - Ethics (Moral philosophy) |
discipline | Philosophie Wirtschaftswissenschaften |
format | Electronic eBook |
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id | DE-604.BV046077241 |
illustrated | Not Illustrated |
indexdate | 2024-12-24T07:45:52Z |
institution | BVB |
isbn | 9780429809347 9780429442520 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-031458403 |
oclc_num | 1097665217 |
open_access_boolean | |
owner | DE-29 |
owner_facet | DE-29 |
physical | 1 online resource (213 pages) |
psigel | ZDB-30-PQE ZDB-7-TFC ZDB-7-TFC UER_Einzelkauf |
publishDate | 2019 |
publishDateSearch | 2019 |
publishDateSort | 2019 |
publisher | Routledge |
record_format | marc |
series | Routledge Advances in Management and Business Studies |
series2 | Routledge Advances in Management and Business Studies |
spelling | Ethical Branding and Marketing Cases and Lessons Milton Routledge 2019 © 2019 1 online resource (213 pages) txt rdacontent c rdamedia cr rdacarrier Routledge Advances in Management and Business Studies 82 Description based on publisher supplied metadata and other sources Marketing-Moral and ethical aspects. Branding (Marketing)-Moral and ethical aspects Gringarten, Hagai Sonstige oth Fernández-Calienes, Raúl Sonstige (DE-588)1158033265 oth Erscheint auch als Druck-Ausgabe 978-1-138-33727-5 Routledge Advances in Management and Business Studies 82 (DE-604)BV043210063 82 https://www.taylorfrancis.com/books/e/9780429442520 Verlag URL des Erstveröffentlichers Volltext |
spellingShingle | Ethical Branding and Marketing Cases and Lessons Routledge Advances in Management and Business Studies Marketing-Moral and ethical aspects. Branding (Marketing)-Moral and ethical aspects |
title | Ethical Branding and Marketing Cases and Lessons |
title_auth | Ethical Branding and Marketing Cases and Lessons |
title_exact_search | Ethical Branding and Marketing Cases and Lessons |
title_full | Ethical Branding and Marketing Cases and Lessons |
title_fullStr | Ethical Branding and Marketing Cases and Lessons |
title_full_unstemmed | Ethical Branding and Marketing Cases and Lessons |
title_short | Ethical Branding and Marketing |
title_sort | ethical branding and marketing cases and lessons |
title_sub | Cases and Lessons |
topic | Marketing-Moral and ethical aspects. Branding (Marketing)-Moral and ethical aspects |
topic_facet | Marketing-Moral and ethical aspects. Branding (Marketing)-Moral and ethical aspects |
url | https://www.taylorfrancis.com/books/e/9780429442520 |
volume_link | (DE-604)BV043210063 |
work_keys_str_mv | AT gringartenhagai ethicalbrandingandmarketingcasesandlessons AT fernandezcalienesraul ethicalbrandingandmarketingcasesandlessons |