How strong is your firm's competitive advantage?
Part I. If you could choose any price, what would it be? Fundamentals for the single price firm -- 1. Economics and the business manager: what is economics all about? -- 2. The shareholders want their profits, and they want them now: short-run profit maximization for the firm -- Part II. What does f...
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Format: | Elektronisch E-Book |
Sprache: | English |
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[New York, N.Y.] (222 East 46th Street, New York, NY 10017)
Business Expert Press
2012
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Ausgabe: | 1st ed |
Schriftenreihe: | Economics collection
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Online-Zugang: | DE-863 DE-862 DE-706 DE-92 URL des Erstveröffentlichers |
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500 | |a Includes bibliographical references (p. 131-136) and index | ||
520 | |a Part I. If you could choose any price, what would it be? Fundamentals for the single price firm -- 1. Economics and the business manager: what is economics all about? -- 2. The shareholders want their profits, and they want them now: short-run profit maximization for the firm -- Part II. What does five forces model say about your firm? -- 3. Warning: cheaper substitutes are hazardous to your profits -- 4. We could make more money if our competitors would just go away -- 5. Is my supplier holding five aces? The bargaining power of suppliers -- 6. When the buyer holds six aces: the bargaining power of buyers -- 7. How to keep firms from beating each other up -- Appendix I. How strong is your firm's competitive advantage? Summary of factors and strategies -- Appendix II. Relevant published case studies -- References -- Index | ||
520 | |a Perhaps the most confounding characteristic of the competitive marketplace is that everyone wants a piece of the action. If a firm successfully enters a new market, creates a new product, or designs new innovations for an existing product, it's just a matter of time before competitors follow suit. And the influx of competition inevitably places downward pressure on both price and profitability. But the speed at which competitors invade one's market is not the same in all industries; some are more resistant to the forces of competition than others. In 1979, Harvard economist Michael Porter theorized his Five Forces Model (updated in 2008). The Five Forces Model identifies the characteristics that can help insulate a firm from competitive forces. For the firm that seeks to put together a business plan, or for the firm that is considering opportunities for diversification, an understanding of the Five Forces Model is essential | ||
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Datensatz im Suchindex
_version_ | 1819305964000509952 |
---|---|
any_adam_object | |
author | Marburger, Daniel R. |
author_GND | (DE-588)171253248 |
author_facet | Marburger, Daniel R. |
author_role | aut |
author_sort | Marburger, Daniel R. |
author_variant | d r m dr drm |
building | Verbundindex |
bvnumber | BV045875866 |
collection | ZDB-191-BEX |
ctrlnum | (ZDB-191-BEX)10629388 (OCoLC)819661955 (DE-599)BVBBV045875866 |
dewey-full | 338.6048 |
dewey-hundreds | 300 - Social sciences |
dewey-ones | 338 - Production |
dewey-raw | 338.6048 |
dewey-search | 338.6048 |
dewey-sort | 3338.6048 |
dewey-tens | 330 - Economics |
discipline | Wirtschaftswissenschaften |
edition | 1st ed |
format | Electronic eBook |
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id | DE-604.BV045875866 |
illustrated | Not Illustrated |
indexdate | 2024-12-24T07:29:31Z |
institution | BVB |
isbn | 9781606493809 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-031259085 |
oclc_num | 819661955 |
open_access_boolean | |
owner | DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-706 DE-92 |
owner_facet | DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-706 DE-92 |
physical | Online-Ressource (xi, 140 p.) |
psigel | ZDB-191-BEX |
publishDate | 2012 |
publishDateSearch | 2012 |
publishDateSort | 2012 |
publisher | Business Expert Press |
record_format | marc |
series2 | Economics collection |
spelling | Marburger, Daniel R. Verfasser (DE-588)171253248 aut How strong is your firm's competitive advantage? Daniel Marburger 1st ed [New York, N.Y.] (222 East 46th Street, New York, NY 10017) Business Expert Press 2012 Online-Ressource (xi, 140 p.) txt rdacontent c rdamedia cr rdacarrier Economics collection Part of: 2012 digital library Includes bibliographical references (p. 131-136) and index Part I. If you could choose any price, what would it be? Fundamentals for the single price firm -- 1. Economics and the business manager: what is economics all about? -- 2. The shareholders want their profits, and they want them now: short-run profit maximization for the firm -- Part II. What does five forces model say about your firm? -- 3. Warning: cheaper substitutes are hazardous to your profits -- 4. We could make more money if our competitors would just go away -- 5. Is my supplier holding five aces? The bargaining power of suppliers -- 6. When the buyer holds six aces: the bargaining power of buyers -- 7. How to keep firms from beating each other up -- Appendix I. How strong is your firm's competitive advantage? Summary of factors and strategies -- Appendix II. Relevant published case studies -- References -- Index Perhaps the most confounding characteristic of the competitive marketplace is that everyone wants a piece of the action. If a firm successfully enters a new market, creates a new product, or designs new innovations for an existing product, it's just a matter of time before competitors follow suit. And the influx of competition inevitably places downward pressure on both price and profitability. But the speed at which competitors invade one's market is not the same in all industries; some are more resistant to the forces of competition than others. In 1979, Harvard economist Michael Porter theorized his Five Forces Model (updated in 2008). The Five Forces Model identifies the characteristics that can help insulate a firm from competitive forces. For the firm that seeks to put together a business plan, or for the firm that is considering opportunities for diversification, an understanding of the Five Forces Model is essential Competition Market share Wettbewerb (DE-588)4065835-1 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf Wirtschaft (DE-588)4066399-1 gnd rswk-swf Unternehmen (DE-588)4061963-1 s Wettbewerb (DE-588)4065835-1 s DE-604 Wirtschaft (DE-588)4066399-1 s 1\p DE-604 Erscheint auch als Druck-Ausgabe 9781606493793 http://portal.igpublish.com/iglibrary/search/BEPB0000150.html Verlag URL des Erstveröffentlichers Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Marburger, Daniel R. How strong is your firm's competitive advantage? Competition Market share Wettbewerb (DE-588)4065835-1 gnd Unternehmen (DE-588)4061963-1 gnd Wirtschaft (DE-588)4066399-1 gnd |
subject_GND | (DE-588)4065835-1 (DE-588)4061963-1 (DE-588)4066399-1 |
title | How strong is your firm's competitive advantage? |
title_auth | How strong is your firm's competitive advantage? |
title_exact_search | How strong is your firm's competitive advantage? |
title_full | How strong is your firm's competitive advantage? Daniel Marburger |
title_fullStr | How strong is your firm's competitive advantage? Daniel Marburger |
title_full_unstemmed | How strong is your firm's competitive advantage? Daniel Marburger |
title_short | How strong is your firm's competitive advantage? |
title_sort | how strong is your firm s competitive advantage |
topic | Competition Market share Wettbewerb (DE-588)4065835-1 gnd Unternehmen (DE-588)4061963-1 gnd Wirtschaft (DE-588)4066399-1 gnd |
topic_facet | Competition Market share Wettbewerb Unternehmen Wirtschaft |
url | http://portal.igpublish.com/iglibrary/search/BEPB0000150.html |
work_keys_str_mv | AT marburgerdanielr howstrongisyourfirmscompetitiveadvantage |