Propaganda, persuasion and the Great War heredity in the modern sale of products and political ideas
"How to persuade citizens to enlist? How to convince them to fight in a war which was, for many, distant in terms of kilometres as well as interest? Modern persuasion techniques, both political and commercial, were used to motivate enlistment and financial support to build a "factory of co...
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| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
London ; New York
Routledge, Taylor & Francis Group
2018
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| Schriftenreihe: | Routledge studies in modern European history
45 |
| Schlagworte: | |
| Online-Zugang: | DE-12 DE-12 URL des Erstveröffentlichers |
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