Business chemistry how to build and sustain thriving businesses in the chemical industry
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| Format: | Buch |
| Sprache: | English |
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Hoboken, NJ, USA
Wiley
2018
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| 245 | 1 | 0 | |a Business chemistry |b how to build and sustain thriving businesses in the chemical industry |c edited by Jens Leker (University of Münster, Department of Chemistry and Pharmacy, Germany), Carsten Gelhard (University of Twente, Faculty of Engineering Technology, The Netherlands), Stephan von Delft (University of Glasgow, Adam Smith Business School, United Kingdom) |
| 264 | 1 | |a Hoboken, NJ, USA |b Wiley |c 2018 | |
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| 650 | 4 | |a Chemical industry |x Management | |
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Datensatz im Suchindex
| _version_ | 1819638582970679296 |
|---|---|
| adam_text | Contents
List of Contributors
Preface xv
A
xi
Part 1 Strategy 1
1 Management Challenges in the Chemical and
Pharmaceutical Industry 3
Jens Leker and Hannes Utikal
1.1 Introducing the Chemical Industry as a Source of Innovation
and Prosperity 3
1.2 Characteristics of the Chemical and Pharmaceutical Industry 4
1.2.1 Product and Process Characteristics 5
1.2.2 Market Characteristics 7
1.3 Business Transformation in the Chemical Industry 9
1.3.1 Business Transformation and Organizational Change Processes 10
1.3.2 Drivers for Change 12
1.3.3 Fields of Business Transformation 14
1.4 Managerial Challenges in the Chemical Industry 15
1.4.1 Creating Strategic Learning Processes 16
1.4.2 Managing Value Chains Across the Globe 17
1.4.3 Optimizing Processes 19
1.4.4 Creating Product, Process, and Business Model Innovations 22
1.4.5 Developing Human Resources 23
1.5 Summary 25
References 26
2 Principles of Strategy: How to Develop Strategy 31
Jens Leker and Tobias Lewe
2.1 The First Day for CEO Walter Brown 31
2.2 Strategy Definitions and Their Interrelations — A Framework for
Mindful Strategic Management 34
vi | Contents
2.3 Historic arid Current Trends in Strategic Management 38
2.4 Strategy Development Process 46
2.5 Industry Dynamics, Signaling Systems, and the Effect of Trends 50
2.6 Summary 55
References 56
3 Strategic Analysis: Understanding the Strategic Environment
of the Firm 59
Jens Leker and Manuel Bauer
3.1 Strategic Analysis to Improve a Firms Performance 60
3.2 Industry Analysis 63
3.3 The Resource-based View in the Context of Strategic Analysis 74
3.3.1 Underlining Assumptions for the Resource-based View 76
3.3.2 VRIN/O Characteristics 79
3.4 Dynamism of Markets 87
3.5 Dynamic Capabilities 91
3.5.1 Capacity (1): Sensing and Shaping Opportunities and Threats 96
3.5.2 Capacity (2): Seizing the Opportunity 98
3.5.3 Capacity (3): Reconfiguring 99
3.6 Summary 103
References 104
4 Management of Business Cooperation 109
Theresia Theurl and Eric Meyer
4.1 Cooperation and Corporate Strategy 110
4.1.1 What Does Cooperation Mean? 110
4.1.2 Why Is the Management of Cooperation Different? 113
4.2 How Cooperation Can Help to Achieve Corporate Objectives 115
4.2.1 Cost Advantages 115
4.2.2 Access to Resources, Know-how and Technologies 116
4.2.3 Access to Markets 118
4.2.4 Time Advantages 119
4.2.5 Distribution of Risks 119
4.3 Morphologies of Cooperation 119
4.3.1 Horizontal, Vertical and Lateral Cooperation 119
4.3.2 Types of Cooperation 121
4.3.3 Strategic Alliance 121
4.3.4 Value Chain Cooperation 123
4.3.5 Project Cooperation 124
4.3.6 Networks and Virtual Enterprises 126
4.3.7 Cooperative 128
4.3.8 Joint Venture 129
4.4 Management of Business Cooperation: A Process Model
129
4.4.1
4.4.2
4.4.2.1
4.4.2.2
4.4.3
4.4.3.1
4.4.3.2
4.5
4.5.1
4.5.2
4.5.3
4.6
4.6.1
4.6.2
4.7
4.8
The Management Process 129
Strategic Positioning 132
Market Analysis 132
Company Analysis 135
Preparation 138
Partner Choice 138
Competition Law and Cooperation 142
Institutionalisation 143
Institutionalisation of Cooperation Management 143
Rules and Rights 145
“Cooperative Transfer Prices” 146
Operational Management of a Cooperation 147
Monitoring 147
Influence and Communication 148
Monitoring Cooperation Success 149
Summary 151
References 151
Part II Innovation 155
5 Principles of Research,Technology, and Innovation 157
Jens Leker, Thibaut Lenormant, and Gerald Kirchner
5.1 What Is Innovation and Why Do You Need It? 157
5.1.1 Temporality 159
5.1.2 Content 160
5.1.3 Subjectivity 160
5.1.4 Intensity 163
5.1.5 Normativity 166
5.2 Sources of Innovation 168
5.2.1 Technology-push Versus Demand-pull 168
5.2.1.1 Environmental Scanning 172
5.2.1.2 Causal Models 173
5.2.1.3 Delphi 173
5.2.1.4 Extrapolations 173
5.3 Organizing for Innovation 174
5.3.1 The Innovation System 174
5.3.2 The Organization of R D Departments 176
5.3.3 Closed and Open Innovation 179
5.4 Managing the Innovation Process: Stage-Gate® 184
5.4.1 Stage 1 “Ideas Management” 185
5.4.2 Stage 2 “Feasibility” 186
5.4.3 Stage 3 “Lab Development” 187
Contents
5.4.4 Stage 4 “Scale-up” 188
5.4.5 Stage 5 “Ramp-up” 189
5.5 Summary 190
References 191
6 New Business Development - Recognizing and Establishing
New Business Opportunities 195
Daniel Witthaut and Stephan von Delft
6.1 New Business Development: Management in Unknown Areas 196
6.2 Innovation Strategy 197
6.3 Organizational Structure and Culture 200
6.4 Searching for New Business Opportunities 203
6.4.1 Why Should We Search for New Business Ideas? 204
6.4.2 What Kinds of Business Ideas Are Requested and Hence
Searched for? 204
6.4.3 Where Do You Search for New Business Ideas? 204
6.4.4 Looking Outside the Boundaries of the Firm 206
6.5 Selecting New Business Opportunities 207
6.5.1 The R-W-W Screen 208
6.5.2 Understanding and Mapping the Whole Value Chain 214
6.5.3 Discovery-driven Planning 215
6.5.4 Portfolio Management 218
6.6 Implementing the New Business Concept 220
6.7 Learning: Capturing the Value from Lessons Learned 225
6.7.1 Learning from Failures: Post-completion Audits 225
6.7.2 KPIs for Measuring the Success of an NBD Unit 226
6.8 Summary 228
References 228
7 Designing and Transforming Business Models 231
Stephan von Delft
7.1 Business Model Design: Essential Management Decisions 232
7.1.1 Business Models at BASF 241
7.1.2 Business Models at P G 246
7.2 Strategy, Business Model and Tactics 249
7.3 Business Model Innovation 252
7.4 The Role of Business Models in the Chemical and
Pharmaceutical Industry 263
7.4.1 Value Growth in- and out-side the Core 264
7.4.2 New Technologies - New Applications 266
7.4.3 Shifts in Competition 268
7.4.4 New Ways of Value Creation 270
7.5 Summary 272
References 273
Contents
ix
8
8.1
8.1.1
8.1.2
8.2
8.2.1
8.2.1.1
8.2.1.2
8.2.1.3
8.2.2
8.2.2.1
8.2.2.2
8.2.2.3
8.2.2.4
8.2.2.5
8.2.2.6
8.2.3
8.2.3.1
8.2.3.2
8.2.3.3
8.2.3.4
8.23.5
8.23.6
8.23.7
8.2.4
8.2.5
8.3
8.3.1
83.2
8.3.3
8.3.4
8.3.5
8.4
8.5
External Integration: Why, When, and How to integrate Suppliers
and Customers 277
Corsten Gelhord and Irina Tiemann
Introduction 278
Why Do Companies Integrate External Partners? 278
The Sources of Innovation 279
Customer Integration 281
Degree of Collaborative Activities with Customers 281
Listening to the Voice of the Customer 281
Customer Integration (outsourcing) 282
Customer Co-creation 283
Up- and Down-sides of Collaborative Activities
with Customers 285
Mutual Learning and Trial and Error 285
Innovativeness 286
Reduction of Market Failure 287
Customer Relationship Management 288
Increased Dependency and Uncertainty 289
Associated Costs 289
Typologies of Customer Co-creation 290
Co-ideation 290
Co-development 297
Co-launch 299
Co-design 299
Co-production 300
Co-marketing 300
Co-usage 300
Designing and Assessing Customer Co-creation Practices 301
BASF as Best Practice for Providing Customized Solutions 305
Supplier Integration 309
Emergence of Chemical Supplier-induced Innovations 309
Typologies of Supplier Integration and Roles 311
Supplier Willingness to Be Involved in the New
Product Development 316
Value Creation and Supplier Relationship 316
How Do You Attract the Most Innovative Chemical Suppliers? 318
Invisible for Black White - A Best Practice for Collaborating
with Both Suppliers and Customers 322
Summary 324
References 326
Index 333
Business Chemistry: How to Build and Sustain Thriving Businesses in the Chemical Industry
is a concise text aimed at chemists, other natural scientists, and engineers who want to develop
essential management skills. Written in an accessible style, with the needs of managers in
mind, this book provides an introduction to essential management theory, models, and practical
tools relevant to the chemical industry and associated branches such as pharmaceuticals and
consumer goods. Drawing on first-hand management experience and in-depth research projects,
the book outlines the key topics to build and sustain businesses in the chemical industry.
It addresses important topics such as strategy and new business development, describes
global trends that shape chemical companies, and looks at recent issues such as business
model innovation.
Features of this practitioner-oriented book include:
• Eight chapters covering all the management topics relevant to chemists, other natural
scientists and engineers.
• Chapters co-authored by experienced practitioners from companies such as Altana,
AT. Kearney, and Evonik Industries.
• Examples and cases from the chemical industry and associated branches throughout
to illustrate the practical relevance of the topics covered.
• Contemporary issues such as business model design, customer and supplier integration,
and business co-operation.
Business Chemistry: How to Build and Sustain Thriving Businesses in the Chemical Industry will
be a valuable resource for scientists and engineers looking to expand their professional portfolios
and enhance their value to their organizations by acquiring essential business management
knowledge and skills. It will also be of interest to business students interested in a career in the
chemical industry or related sectors.
Jens Leker is the Director of the Institute of Business Administration at the Department of
Chemistry and Pharmacy, University of Münster, Germany. His research focuses on forecasting
techniques, open innovation, and knowledge sharing in R D collaboration in the chemical
industry. He is a member of the German Chemical Society (GDCh), Head of the Advisory Board
of the International Society of Professional Innovation Management (ISPIM), and Editor-in-Chief
of the Journal of Business Chemistry.
Carsten Gelhard is an Assistant Professor of Product-Market Relations at the Faculty
of Engineering Technology of the University of Twente, The Netherlands. His research is at
the intersection of marketing, innovation management, and operations management. He is
a member of the Society of Professional Innovation Management (ISPIM) and a legate at the
Global Innovation and Knowledge Academy (GIKA). Dr. Carsten Gelhard is also co-founder and
managing director at ThinkPals.
Stephan von Delft is a Lecturer in Strategy at the Adam Smith Business School, University of
Glasgow, Scotland. His research focuses on business model design, business model innovation,
and organizational capabilities in the chemical industry. He is a member of the German Chemical
Society (GDCh), the Strategic Management Society (SMS), and a member of the Scientific Panel
of the International Society of Professional Innovation Management (ISPIM).
Cover Design: Wiley
Cover Image: Evonik Industries production plant
Photograph by Stephen Kube; Courtesy of the editors
www.wiley.com
Wiley
Also available
as an e-book
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| indexdate | 2024-12-24T06:21:23Z |
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| isbn | 9781118858493 |
| language | English |
| lccn | 017033958 |
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| spellingShingle | Business chemistry how to build and sustain thriving businesses in the chemical industry Chemical industry Management Pharmaceutical industry Management Industrial management Pharmazeutische Industrie (DE-588)4045696-1 gnd Chemische Industrie (DE-588)4009848-5 gnd Management (DE-588)4037278-9 gnd |
| subject_GND | (DE-588)4045696-1 (DE-588)4009848-5 (DE-588)4037278-9 |
| title | Business chemistry how to build and sustain thriving businesses in the chemical industry |
| title_auth | Business chemistry how to build and sustain thriving businesses in the chemical industry |
| title_exact_search | Business chemistry how to build and sustain thriving businesses in the chemical industry |
| title_full | Business chemistry how to build and sustain thriving businesses in the chemical industry edited by Jens Leker (University of Münster, Department of Chemistry and Pharmacy, Germany), Carsten Gelhard (University of Twente, Faculty of Engineering Technology, The Netherlands), Stephan von Delft (University of Glasgow, Adam Smith Business School, United Kingdom) |
| title_fullStr | Business chemistry how to build and sustain thriving businesses in the chemical industry edited by Jens Leker (University of Münster, Department of Chemistry and Pharmacy, Germany), Carsten Gelhard (University of Twente, Faculty of Engineering Technology, The Netherlands), Stephan von Delft (University of Glasgow, Adam Smith Business School, United Kingdom) |
| title_full_unstemmed | Business chemistry how to build and sustain thriving businesses in the chemical industry edited by Jens Leker (University of Münster, Department of Chemistry and Pharmacy, Germany), Carsten Gelhard (University of Twente, Faculty of Engineering Technology, The Netherlands), Stephan von Delft (University of Glasgow, Adam Smith Business School, United Kingdom) |
| title_short | Business chemistry |
| title_sort | business chemistry how to build and sustain thriving businesses in the chemical industry |
| title_sub | how to build and sustain thriving businesses in the chemical industry |
| topic | Chemical industry Management Pharmaceutical industry Management Industrial management Pharmazeutische Industrie (DE-588)4045696-1 gnd Chemische Industrie (DE-588)4009848-5 gnd Management (DE-588)4037278-9 gnd |
| topic_facet | Chemical industry Management Pharmaceutical industry Management Industrial management Pharmazeutische Industrie Chemische Industrie Management |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030222165&sequence=000003&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030222165&sequence=000004&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT lekerjens businesschemistryhowtobuildandsustainthrivingbusinessesinthechemicalindustry AT gelhardcarsten businesschemistryhowtobuildandsustainthrivingbusinessesinthechemicalindustry AT delftstephanvon businesschemistryhowtobuildandsustainthrivingbusinessesinthechemicalindustry |