Consumer economics issues and behaviors
Gespeichert in:
| 1. Verfasser: | |
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| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
London ; New York
Routledge, Taylor & Francis Group
2016
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| Ausgabe: | Third edition |
| Schlagworte: | |
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Inhaltsangabe:
- Consumer perspectives
- Consumers in a changing world
- The consumer movement
- Consumer theories and models
- Consumer protection
- Consumer protection and law
- Government protection, consumer groups, and the media
- Consumers in the marketplace
- Brands, buying process, and product development
- Decision making and advertising
- Food and water issues
- Health and wellness issues
- Sustainability and safety
- The internet, technology and identity theft
- Being a better consumer of housing and vehicles
- Consumers in the financial marketplace
- Banking, debt, and credit issues
- Insurance and investment issues
- Emerging consumer issues and the global perspective
- Issues, ethics, and globalization