E-marketing in developed and developing countries emerging practices
"This book creates a deeper understanding of the policies and practices that are involved in a successful e-marketing environment, highlighting the strategies and applications currently being used in both developed and developing countries" - Provided by publisher
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| Weitere Verfasser: | , |
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| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Hershey PA
Business Science Reference, an imprint of IGI Global
[2013]
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| Schriftenreihe: | Premier reference source
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| Schlagworte: | |
| Online-Zugang: | DE-706 DE-1049 DE-898 DE-1050 DE-83 URL des Erstveröffentlichers |
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| Zusammenfassung: | "This book creates a deeper understanding of the policies and practices that are involved in a successful e-marketing environment, highlighting the strategies and applications currently being used in both developed and developing countries" - Provided by publisher |
|---|---|
| Beschreibung: | Includes bibliographical references |
| Beschreibung: | 1 Online-Ressource (xix, 352 Seiten) |
| ISBN: | 9781466639553 9781466639560 |