What great brands do the seven brand-building principles that separate the best from the rest
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| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
San Francisco, California
Jossey-Bass
2014
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Datensatz im Suchindex
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| author | Yohn, Denise Lee 1967- |
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| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
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| dewey-sort | 3658.8 227 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV044185557 |
| illustrated | Illustrated |
| indexdate | 2024-12-24T05:52:00Z |
| institution | BVB |
| isbn | 9781118611258 9781118824405 9781118824337 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029592348 |
| oclc_num | 855779363 |
| open_access_boolean | |
| physical | 1 online resource (275 pages) illustrations |
| psigel | ZDB-30-PAD ZDB-30-PBE |
| publishDate | 2014 |
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| publishDateSort | 2014 |
| publisher | Jossey-Bass |
| record_format | marc |
| spelling | Yohn, Denise Lee 1967- Verfasser aut What great brands do the seven brand-building principles that separate the best from the rest Denise Lee Yohn San Francisco, California Jossey-Bass 2014 © 2014 1 online resource (275 pages) illustrations txt rdacontent c rdamedia cr rdacarrier Includes index Description based on print version record Branding (Marketing) Brand name products Markenpolitik (DE-588)4144679-3 gnd rswk-swf Erfolgsfaktor (DE-588)4197034-2 gnd rswk-swf Unternehmenserfolg (DE-588)4223768-3 gnd rswk-swf Marke (DE-588)4074577-6 gnd rswk-swf Markenpolitik (DE-588)4144679-3 s Erfolgsfaktor (DE-588)4197034-2 s 1\p DE-604 Marke (DE-588)4074577-6 s Unternehmenserfolg (DE-588)4223768-3 s 2\p DE-604 Erscheint auch als Druck-Ausgabe Yohn, Denise Lee, 1967- What great brands do : the seven brand-building principles that separate the best from the rest 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Yohn, Denise Lee 1967- What great brands do the seven brand-building principles that separate the best from the rest Branding (Marketing) Brand name products Markenpolitik (DE-588)4144679-3 gnd Erfolgsfaktor (DE-588)4197034-2 gnd Unternehmenserfolg (DE-588)4223768-3 gnd Marke (DE-588)4074577-6 gnd |
| subject_GND | (DE-588)4144679-3 (DE-588)4197034-2 (DE-588)4223768-3 (DE-588)4074577-6 |
| title | What great brands do the seven brand-building principles that separate the best from the rest |
| title_auth | What great brands do the seven brand-building principles that separate the best from the rest |
| title_exact_search | What great brands do the seven brand-building principles that separate the best from the rest |
| title_full | What great brands do the seven brand-building principles that separate the best from the rest Denise Lee Yohn |
| title_fullStr | What great brands do the seven brand-building principles that separate the best from the rest Denise Lee Yohn |
| title_full_unstemmed | What great brands do the seven brand-building principles that separate the best from the rest Denise Lee Yohn |
| title_short | What great brands do |
| title_sort | what great brands do the seven brand building principles that separate the best from the rest |
| title_sub | the seven brand-building principles that separate the best from the rest |
| topic | Branding (Marketing) Brand name products Markenpolitik (DE-588)4144679-3 gnd Erfolgsfaktor (DE-588)4197034-2 gnd Unternehmenserfolg (DE-588)4223768-3 gnd Marke (DE-588)4074577-6 gnd |
| topic_facet | Branding (Marketing) Brand name products Markenpolitik Erfolgsfaktor Unternehmenserfolg Marke |
| work_keys_str_mv | AT yohndeniselee whatgreatbrandsdothesevenbrandbuildingprinciplesthatseparatethebestfromtherest |