Marketing for entrepreneurs and SMEs a global perspective
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| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Cheltenham, UK ; Northampton, MA, USA
Edward Elgar
[2013]
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| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV043573651 | ||
| 003 | DE-604 | ||
| 005 | 20161205 | ||
| 007 | t| | ||
| 008 | 160530s2013 xx |||| |||| 00||| eng d | ||
| 016 | 7 | |a 016516260 |2 DE-101 | |
| 020 | |a 9781781955963 |c hbk. : £75.00 |9 978-1-78195-596-3 | ||
| 024 | 3 | |a 9781781955963 | |
| 035 | |a (OCoLC)931454982 | ||
| 035 | |a (DE-599)BSZ395966388 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-703 | ||
| 082 | 0 | |a 658.8 | |
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Ruzzier, Maja Konečnik |e Verfasser |0 (DE-588)1062805216 |4 aut | |
| 245 | 1 | 0 | |a Marketing for entrepreneurs and SMEs |b a global perspective |c Maja Konečnik Ruzzier, Mitja Ruzzier, Robert D. Hisrich |
| 264 | 1 | |a Cheltenham, UK ; Northampton, MA, USA |b Edward Elgar |c [2013] | |
| 300 | |a viii, 250 Seiten |b Diagramme | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Marketing | |
| 650 | 4 | |a Entrepreneurship | |
| 650 | 0 | 7 | |a Marketingstrategie |0 (DE-588)4120697-6 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Internationalisierung |0 (DE-588)4162106-2 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Klein- und Mittelbetrieb |0 (DE-588)4031031-0 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Klein- und Mittelbetrieb |0 (DE-588)4031031-0 |D s |
| 689 | 0 | 1 | |a Marketingstrategie |0 (DE-588)4120697-6 |D s |
| 689 | 0 | 2 | |a Internationalisierung |0 (DE-588)4162106-2 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Ruzzier, Mitja |e Verfasser |4 aut | |
| 700 | 1 | |a Hisrich, Robert D. |d 1944- |e Verfasser |0 (DE-588)170127915 |4 aut | |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 978-1-78195-597-0 |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-028988446 | |
Datensatz im Suchindex
| _version_ | 1819296987572338688 |
|---|---|
| any_adam_object | |
| author | Ruzzier, Maja Konečnik Ruzzier, Mitja Hisrich, Robert D. 1944- |
| author_GND | (DE-588)1062805216 (DE-588)170127915 |
| author_facet | Ruzzier, Maja Konečnik Ruzzier, Mitja Hisrich, Robert D. 1944- |
| author_role | aut aut aut |
| author_sort | Ruzzier, Maja Konečnik |
| author_variant | m k r mk mkr m r mr r d h rd rdh |
| building | Verbundindex |
| bvnumber | BV043573651 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)931454982 (DE-599)BSZ395966388 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV043573651 |
| illustrated | Not Illustrated |
| indexdate | 2024-12-24T05:06:47Z |
| institution | BVB |
| isbn | 9781781955963 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028988446 |
| oclc_num | 931454982 |
| open_access_boolean | |
| owner | DE-703 |
| owner_facet | DE-703 |
| physical | viii, 250 Seiten Diagramme |
| publishDate | 2013 |
| publishDateSearch | 2013 |
| publishDateSort | 2013 |
| publisher | Edward Elgar |
| record_format | marc |
| spelling | Ruzzier, Maja Konečnik Verfasser (DE-588)1062805216 aut Marketing for entrepreneurs and SMEs a global perspective Maja Konečnik Ruzzier, Mitja Ruzzier, Robert D. Hisrich Cheltenham, UK ; Northampton, MA, USA Edward Elgar [2013] viii, 250 Seiten Diagramme txt rdacontent n rdamedia nc rdacarrier Marketing Entrepreneurship Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Internationalisierung (DE-588)4162106-2 gnd rswk-swf Klein- und Mittelbetrieb (DE-588)4031031-0 gnd rswk-swf Klein- und Mittelbetrieb (DE-588)4031031-0 s Marketingstrategie (DE-588)4120697-6 s Internationalisierung (DE-588)4162106-2 s DE-604 Ruzzier, Mitja Verfasser aut Hisrich, Robert D. 1944- Verfasser (DE-588)170127915 aut Erscheint auch als Online-Ausgabe 978-1-78195-597-0 |
| spellingShingle | Ruzzier, Maja Konečnik Ruzzier, Mitja Hisrich, Robert D. 1944- Marketing for entrepreneurs and SMEs a global perspective Marketing Entrepreneurship Marketingstrategie (DE-588)4120697-6 gnd Internationalisierung (DE-588)4162106-2 gnd Klein- und Mittelbetrieb (DE-588)4031031-0 gnd |
| subject_GND | (DE-588)4120697-6 (DE-588)4162106-2 (DE-588)4031031-0 |
| title | Marketing for entrepreneurs and SMEs a global perspective |
| title_auth | Marketing for entrepreneurs and SMEs a global perspective |
| title_exact_search | Marketing for entrepreneurs and SMEs a global perspective |
| title_full | Marketing for entrepreneurs and SMEs a global perspective Maja Konečnik Ruzzier, Mitja Ruzzier, Robert D. Hisrich |
| title_fullStr | Marketing for entrepreneurs and SMEs a global perspective Maja Konečnik Ruzzier, Mitja Ruzzier, Robert D. Hisrich |
| title_full_unstemmed | Marketing for entrepreneurs and SMEs a global perspective Maja Konečnik Ruzzier, Mitja Ruzzier, Robert D. Hisrich |
| title_short | Marketing for entrepreneurs and SMEs |
| title_sort | marketing for entrepreneurs and smes a global perspective |
| title_sub | a global perspective |
| topic | Marketing Entrepreneurship Marketingstrategie (DE-588)4120697-6 gnd Internationalisierung (DE-588)4162106-2 gnd Klein- und Mittelbetrieb (DE-588)4031031-0 gnd |
| topic_facet | Marketing Entrepreneurship Marketingstrategie Internationalisierung Klein- und Mittelbetrieb |
| work_keys_str_mv | AT ruzziermajakonecnik marketingforentrepreneursandsmesaglobalperspective AT ruzziermitja marketingforentrepreneursandsmesaglobalperspective AT hisrichrobertd marketingforentrepreneursandsmesaglobalperspective |