Fresh a perishable history

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1. Verfasser: Freidberg, Susanne (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Cambridge, Mass. Belknap Press of Harvard University Press 2009
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500 |a From the Publisher: That rosy tomato perched on your plate in December is at the end of a great journey-not just over land and sea, but across a vast and varied cultural history. This is the territory charted in Fresh. Opening the door of an ordinary refrigerator, it tells the curious story of the quality stored inside: freshness. We want fresh foods to keep us healthy, and to connect us to nature and community. We also want them convenient, pretty, and cheap. Fresh traces our paradoxical hunger to its roots in the rise of mass consumption, when freshness seemed both proof of and an antidote to progress. Susanne Freidberg begins with refrigeration, a trend as controversial at the turn of the twentieth century as genetically modified crops are today. Consumers blamed cold storage for high prices and rotten eggs but, ultimately, aggressive marketing, advances in technology, and new ideas about health and hygiene overcame this distrust. Freidberg then takes six common foods from the refrigerator to discover what each has to say about our notions of freshness. Fruit, for instance, shows why beauty trumped taste at a surprisingly early date. In the case of fish, we see how the value of a living, quivering catch has ironically hastened the death of species. And of all supermarket staples, why has milk remained the most stubbornly local? Local livelihoods; global trade; the politics of taste, community, and environmental change: all enter into this lively, surprising, yet sobering tale about the nature and cost of our hunger for freshness 
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Datensatz im Suchindex

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author Freidberg, Susanne
author_facet Freidberg, Susanne
author_role aut
author_sort Freidberg, Susanne
author_variant s f sf
building Verbundindex
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dewey-hundreds 600 - Technology (Applied sciences)
dewey-ones 664 - Food technology
dewey-raw 664
dewey-search 664
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dewey-tens 660 - Chemical engineering
discipline Chemie / Pharmazie
era Geschichte gnd
era_facet Geschichte
format Electronic
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spelling Freidberg, Susanne Verfasser aut
Fresh a perishable history Susanne Freidberg
Cambridge, Mass. Belknap Press of Harvard University Press 2009
1 Online-Ressource (408 p.)
txt rdacontent
c rdamedia
cr rdacarrier
Includes bibliographical references (p. [347]-384) and index
Introduction -- 1: Refrigeration: cold revolution -- 2: Beef: mobile meat -- 3: Eggs: shell games -- 4: Fruit: ephemeral beauty -- 5: Vegetables: hidden labor -- 6: Milk: border politics -- 7: Fish: wild life -- Epilogue -- Notes -- Bibliography -- Acknowledgments -- Index
From the Publisher: That rosy tomato perched on your plate in December is at the end of a great journey-not just over land and sea, but across a vast and varied cultural history. This is the territory charted in Fresh. Opening the door of an ordinary refrigerator, it tells the curious story of the quality stored inside: freshness. We want fresh foods to keep us healthy, and to connect us to nature and community. We also want them convenient, pretty, and cheap. Fresh traces our paradoxical hunger to its roots in the rise of mass consumption, when freshness seemed both proof of and an antidote to progress. Susanne Freidberg begins with refrigeration, a trend as controversial at the turn of the twentieth century as genetically modified crops are today. Consumers blamed cold storage for high prices and rotten eggs but, ultimately, aggressive marketing, advances in technology, and new ideas about health and hygiene overcame this distrust. Freidberg then takes six common foods from the refrigerator to discover what each has to say about our notions of freshness. Fruit, for instance, shows why beauty trumped taste at a surprisingly early date. In the case of fish, we see how the value of a living, quivering catch has ironically hastened the death of species. And of all supermarket staples, why has milk remained the most stubbornly local? Local livelihoods; global trade; the politics of taste, community, and environmental change: all enter into this lively, surprising, yet sobering tale about the nature and cost of our hunger for freshness
Geschichte gnd rswk-swf
TECHNOLOGY & ENGINEERING / Food Science bisacsh
Food Quality
Food handling
Food Labeling
Perishable goods
Frischware (DE-588)4138379-5 gnd rswk-swf
Lebensmittelqualität (DE-588)4343361-3 gnd rswk-swf
Haltbarkeit (DE-588)4220913-4 gnd rswk-swf
Lebensmittelqualität (DE-588)4343361-3 s
Frischware (DE-588)4138379-5 s
Haltbarkeit (DE-588)4220913-4 s
Geschichte z
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spellingShingle Freidberg, Susanne
Fresh a perishable history
TECHNOLOGY & ENGINEERING / Food Science bisacsh
Food Quality
Food handling
Food Labeling
Perishable goods
Frischware (DE-588)4138379-5 gnd
Lebensmittelqualität (DE-588)4343361-3 gnd
Haltbarkeit (DE-588)4220913-4 gnd
subject_GND (DE-588)4138379-5
(DE-588)4343361-3
(DE-588)4220913-4
title Fresh a perishable history
title_auth Fresh a perishable history
title_exact_search Fresh a perishable history
title_full Fresh a perishable history Susanne Freidberg
title_fullStr Fresh a perishable history Susanne Freidberg
title_full_unstemmed Fresh a perishable history Susanne Freidberg
title_short Fresh
title_sort fresh a perishable history
title_sub a perishable history
topic TECHNOLOGY & ENGINEERING / Food Science bisacsh
Food Quality
Food handling
Food Labeling
Perishable goods
Frischware (DE-588)4138379-5 gnd
Lebensmittelqualität (DE-588)4343361-3 gnd
Haltbarkeit (DE-588)4220913-4 gnd
topic_facet TECHNOLOGY & ENGINEERING / Food Science
Food Quality
Food handling
Food Labeling
Perishable goods
Frischware
Lebensmittelqualität
Haltbarkeit
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work_keys_str_mv AT freidbergsusanne freshaperishablehistory