Michigan State University contributions to international business and innovation

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Weitere Verfasser: Cavusgil, S. Tamer (HerausgeberIn)
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Sprache:English
Veröffentlicht: Bingley, UK JAI Press 2009
Schriftenreihe:Advances in international marketing 19
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500 |a Volume 19 of "Advances in International Marketing" is quite unique. It features essays in marketing and international business, written by doctoral alumni of Michigan State University. Based on the 2008 symposium held at Michigan State University (MSU), the authors offer personal reflections of the contributions their mentors, peers, and the larger academic community have made to their professional development. These deliberations serve to illustrate how individual research streams, whose foundations were established during the doctoral program, took off and became primary areas of specialization for individual alumni. The collective contribution of MSU doctoral alumni to the fields of international business and innovation/new products is truly remarkable. Such high visibility of MSU alumni in the international business literature undoubtedly is a major reason why MSU continues to receive high marks and rankings in academic circles 
500 |a Preface / S. Tamer Cavusgil -- An introduction to the AIM volume on MSU contributions to research in international business and innovation / S. Tamer Cavusgil, Roger J. Calantone -- By the Red Cedar River: the development of my academic life in the field of international marketing and innovation / Tiger Li -- A personal reflection on MSU contributions to innovation/new products / Mitzi Montoya -- Contributions of doctoral training at MSU: reflections and a tribute to Professor Cavusgil / Cüneyt Evirgen -- Influences and aspects of the Michigan State doctoral program / Matthew B. Myers -- Evolution of a research stream: critical role of professor Cavusgil and Michigan State University / Gary Knight -- MSU, a cradle of success: my story / Shaoming Zou -- From global marketing strategy to global brand management: seeing the world through MSU colored lenses / Aysegül Özsomer -- Beginnings of a fulfilling career / Gregory E. Osland --  
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Datensatz im Suchindex

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Advances in international marketing v. 19
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Volume 19 of "Advances in International Marketing" is quite unique. It features essays in marketing and international business, written by doctoral alumni of Michigan State University. Based on the 2008 symposium held at Michigan State University (MSU), the authors offer personal reflections of the contributions their mentors, peers, and the larger academic community have made to their professional development. These deliberations serve to illustrate how individual research streams, whose foundations were established during the doctoral program, took off and became primary areas of specialization for individual alumni. The collective contribution of MSU doctoral alumni to the fields of international business and innovation/new products is truly remarkable. Such high visibility of MSU alumni in the international business literature undoubtedly is a major reason why MSU continues to receive high marks and rankings in academic circles
Preface / S. Tamer Cavusgil -- An introduction to the AIM volume on MSU contributions to research in international business and innovation / S. Tamer Cavusgil, Roger J. Calantone -- By the Red Cedar River: the development of my academic life in the field of international marketing and innovation / Tiger Li -- A personal reflection on MSU contributions to innovation/new products / Mitzi Montoya -- Contributions of doctoral training at MSU: reflections and a tribute to Professor Cavusgil / Cüneyt Evirgen -- Influences and aspects of the Michigan State doctoral program / Matthew B. Myers -- Evolution of a research stream: critical role of professor Cavusgil and Michigan State University / Gary Knight -- MSU, a cradle of success: my story / Shaoming Zou -- From global marketing strategy to global brand management: seeing the world through MSU colored lenses / Aysegül Özsomer -- Beginnings of a fulfilling career / Gregory E. Osland --
- Earning the doctoral degree: an example of relationship marketing / Poh-Lin Yeoh -- Developing scholars for the innovation age / Hakan Saraoglu -- The effects of MSU on me: a look at the past, present and future / Jeffrey B. Schmidt -- Wine, hybrids and nanotech: exploring the undesirables / Rosanna Garcia -- The MSU flavor / Kwong Chan -- The culture that impacts intergenerationally / Daekwan Kim -- A short essay on the program and the people who inspired me / Elif Sönmez Persinger -- From Central Asia to Michigan State University: the foundations of an academic career / Carol Finnegan -- Reflections on my educational experience at Michigan State University / Chun Zhang -- On becoming a scholar: the role of mentors and institutions in the emergence of scholarship / Janell D. Townsend -- Reflections on the research path towards the global company / Sengun Yeniyurt --
- From global experiences to global brands: a quest to understand what lies behind their universal success / Burcu Tasoluk -- The lifetime journey of international business for scholars and executives/managers: collaboration with doctoral students / Myron M. Miller -- The meaning of a scholar / Seyda Z. Deligonul -- A world-class academic career: S. Tamer Cavusgil as a scholar, teacher, and mentor in the international business and marketing disciplines / Attila Yaprak
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Education eflch
Business education fast
Business schools fast
International business enterprises / Technological innovations fast
Marketing fast
Gestion d'entreprises eclas
Erziehung
Multinationales Unternehmen
Wirtschaft
Business education Congresses
Business schools Congresses
International business enterprises Technological innovations Congresses
Marketing Congresses
subject_GND (DE-588)1071861417
title Michigan State University contributions to international business and innovation
title_auth Michigan State University contributions to international business and innovation
title_exact_search Michigan State University contributions to international business and innovation
title_full Michigan State University contributions to international business and innovation edited by S. Tamer Cavusgil
title_fullStr Michigan State University contributions to international business and innovation edited by S. Tamer Cavusgil
title_full_unstemmed Michigan State University contributions to international business and innovation edited by S. Tamer Cavusgil
title_short Michigan State University contributions to international business and innovation
title_sort michigan state university contributions to international business and innovation
topic Michigan State University fast
Michigan State University
International business enterprises
Higher & further education, tertiary education bicssc
Industrial or vocational training bicssc
Business & Economics / Education bisacsh
BUSINESS & ECONOMICS / Training bisacsh
Education eflch
Business education fast
Business schools fast
International business enterprises / Technological innovations fast
Marketing fast
Gestion d'entreprises eclas
Erziehung
Multinationales Unternehmen
Wirtschaft
Business education Congresses
Business schools Congresses
International business enterprises Technological innovations Congresses
Marketing Congresses
topic_facet Michigan State University
International business enterprises
Higher & further education, tertiary education
Industrial or vocational training
Business & Economics / Education
BUSINESS & ECONOMICS / Training
Education
Business education
Business schools
International business enterprises / Technological innovations
Marketing
Gestion d'entreprises
Erziehung
Multinationales Unternehmen
Wirtschaft
Business education Congresses
Business schools Congresses
International business enterprises Technological innovations Congresses
Marketing Congresses
Konferenzschrift
url http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=512741
volume_link (DE-604)BV002716291
work_keys_str_mv AT cavusgilstamer michiganstateuniversitycontributionstointernationalbusinessandinnovation