The direct mail solution a business owner's guide to building a lead-generating, sales-driving, money-making direct-mail campaign
"Benefiting from the authors combined 30 years in direct marketing, business owners are given the guidelines for what works and what doesn't illustrated by real-life business campaigns and shown step by step how to build a results-producing promotional campaign that literally pushes the en...
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| Format: | Buch |
| Sprache: | English |
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2014
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| 008 | 140303s2014 a||| |||| 00||| eng d | ||
| 020 | |z 9781599185187 |9 9781599185187 | ||
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| 035 | |a (OCoLC)876269966 | ||
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| 084 | |a QP 650 |0 (DE-625)141922: |2 rvk | ||
| 100 | 1 | |a Simpson, Craig |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a The direct mail solution |b a business owner's guide to building a lead-generating, sales-driving, money-making direct-mail campaign |c Craig Simpson & Dan S. Kennedy |
| 264 | 1 | |c 2014 | |
| 300 | |a xix, 227 pages |b illustrations |c 23 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes index | ||
| 520 | |a "Benefiting from the authors combined 30 years in direct marketing, business owners are given the guidelines for what works and what doesn't illustrated by real-life business campaigns and shown step by step how to build a results-producing promotional campaign that literally pushes the envelope for new business and sales"-- | ||
| 650 | 4 | |a Direct marketing | |
| 650 | 0 | 7 | |a E-Mail |0 (DE-588)4191427-2 |2 gnd |9 rswk-swf |
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| 999 | |a oai:aleph.bib-bvb.de:BVB01-027162185 | ||
Datensatz im Suchindex
| _version_ | 1804151989657927680 |
|---|---|
| any_adam_object | |
| author | Simpson, Craig |
| author_facet | Simpson, Craig |
| author_role | aut |
| author_sort | Simpson, Craig |
| author_variant | c s cs |
| building | Verbundindex |
| bvnumber | BV041715064 |
| classification_rvk | QP 650 |
| ctrlnum | (OCoLC)876269966 (DE-599)BVBBV041715064 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| illustrated | Illustrated |
| indexdate | 2024-07-10T01:03:35Z |
| institution | BVB |
| language | English |
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| oclc_num | 876269966 |
| open_access_boolean | |
| owner | DE-1043 |
| owner_facet | DE-1043 |
| physical | xix, 227 pages illustrations 23 cm |
| publishDate | 2014 |
| publishDateSearch | 2014 |
| publishDateSort | 2014 |
| record_format | marc |
| spelling | Simpson, Craig Verfasser aut The direct mail solution a business owner's guide to building a lead-generating, sales-driving, money-making direct-mail campaign Craig Simpson & Dan S. Kennedy 2014 xix, 227 pages illustrations 23 cm txt rdacontent n rdamedia nc rdacarrier Includes index "Benefiting from the authors combined 30 years in direct marketing, business owners are given the guidelines for what works and what doesn't illustrated by real-life business campaigns and shown step by step how to build a results-producing promotional campaign that literally pushes the envelope for new business and sales"-- Direct marketing E-Mail (DE-588)4191427-2 gnd rswk-swf Direktmarketing (DE-588)4012421-6 gnd rswk-swf Direktmarketing (DE-588)4012421-6 s E-Mail (DE-588)4191427-2 s DE-604 Kennedy, Daniel Sonstige oth |
| spellingShingle | Simpson, Craig The direct mail solution a business owner's guide to building a lead-generating, sales-driving, money-making direct-mail campaign Direct marketing E-Mail (DE-588)4191427-2 gnd Direktmarketing (DE-588)4012421-6 gnd |
| subject_GND | (DE-588)4191427-2 (DE-588)4012421-6 |
| title | The direct mail solution a business owner's guide to building a lead-generating, sales-driving, money-making direct-mail campaign |
| title_auth | The direct mail solution a business owner's guide to building a lead-generating, sales-driving, money-making direct-mail campaign |
| title_exact_search | The direct mail solution a business owner's guide to building a lead-generating, sales-driving, money-making direct-mail campaign |
| title_full | The direct mail solution a business owner's guide to building a lead-generating, sales-driving, money-making direct-mail campaign Craig Simpson & Dan S. Kennedy |
| title_fullStr | The direct mail solution a business owner's guide to building a lead-generating, sales-driving, money-making direct-mail campaign Craig Simpson & Dan S. Kennedy |
| title_full_unstemmed | The direct mail solution a business owner's guide to building a lead-generating, sales-driving, money-making direct-mail campaign Craig Simpson & Dan S. Kennedy |
| title_short | The direct mail solution |
| title_sort | the direct mail solution a business owner s guide to building a lead generating sales driving money making direct mail campaign |
| title_sub | a business owner's guide to building a lead-generating, sales-driving, money-making direct-mail campaign |
| topic | Direct marketing E-Mail (DE-588)4191427-2 gnd Direktmarketing (DE-588)4012421-6 gnd |
| topic_facet | Direct marketing Direktmarketing |
| work_keys_str_mv | AT simpsoncraig thedirectmailsolutionabusinessownersguidetobuildingaleadgeneratingsalesdrivingmoneymakingdirectmailcampaign AT kennedydaniel thedirectmailsolutionabusinessownersguidetobuildingaleadgeneratingsalesdrivingmoneymakingdirectmailcampaign |