Socialnomics how social media transforms the way we live and do business

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1. Verfasser: Qualman, Erik (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: 2013
Ausgabe:Second edition
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500 |a Includes index 
500 |a Includes bibliographical references and index 
500 |a Foreword -- Acknowledgments -- About this book -- Introduction -- Word of mouth goes world of mouth -- Social media = preventative behavior -- Social media = braggadocian behavior -- What we can learn from politics -- I care more about what my neighbor thinks than what google thinks -- Death of social schizophrenia -- Winners and losers in a 140-character world -- Next steps for companies and the "glass house generation" -- Social media rolodex and resources -- Social ROI -- Social success secrets (give them to me now!) -- Blogging : what works -- 100+ social media tools -- Making viral videos -- Social media for B2B -- Case studies -- Faqs -- Teacher and company resources & exercises -- About the author 
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Datensatz im Suchindex

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oclc_num 918547697
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physical xviii, 316 pages illustrations 23 cm
publishDate 2013
publishDateSearch 2013
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record_format marc
spelling Qualman, Erik Verfasser aut
Socialnomics how social media transforms the way we live and do business Erik Qualman
Second edition
2013
xviii, 316 pages illustrations 23 cm
txt rdacontent
n rdamedia
nc rdacarrier
Includes index
Includes bibliographical references and index
Foreword -- Acknowledgments -- About this book -- Introduction -- Word of mouth goes world of mouth -- Social media = preventative behavior -- Social media = braggadocian behavior -- What we can learn from politics -- I care more about what my neighbor thinks than what google thinks -- Death of social schizophrenia -- Winners and losers in a 140-character world -- Next steps for companies and the "glass house generation" -- Social media rolodex and resources -- Social ROI -- Social success secrets (give them to me now!) -- Blogging : what works -- 100+ social media tools -- Making viral videos -- Social media for B2B -- Case studies -- Faqs -- Teacher and company resources & exercises -- About the author
Social media / Economic aspects
Sozialer Wandel (DE-588)4077587-2 gnd rswk-swf
World Wide Web 2.0 (DE-588)7548364-6 gnd rswk-swf
World Wide Web 2.0 (DE-588)7548364-6 s
Sozialer Wandel (DE-588)4077587-2 s
1\p DE-604
1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle Qualman, Erik
Socialnomics how social media transforms the way we live and do business
Social media / Economic aspects
Sozialer Wandel (DE-588)4077587-2 gnd
World Wide Web 2.0 (DE-588)7548364-6 gnd
subject_GND (DE-588)4077587-2
(DE-588)7548364-6
title Socialnomics how social media transforms the way we live and do business
title_auth Socialnomics how social media transforms the way we live and do business
title_exact_search Socialnomics how social media transforms the way we live and do business
title_full Socialnomics how social media transforms the way we live and do business Erik Qualman
title_fullStr Socialnomics how social media transforms the way we live and do business Erik Qualman
title_full_unstemmed Socialnomics how social media transforms the way we live and do business Erik Qualman
title_short Socialnomics
title_sort socialnomics how social media transforms the way we live and do business
title_sub how social media transforms the way we live and do business
topic Social media / Economic aspects
Sozialer Wandel (DE-588)4077587-2 gnd
World Wide Web 2.0 (DE-588)7548364-6 gnd
topic_facet Social media / Economic aspects
Sozialer Wandel
World Wide Web 2.0
work_keys_str_mv AT qualmanerik socialnomicshowsocialmediatransformsthewayweliveanddobusiness