Darwin's brands adapting to succeed
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Thausand Oaks, Calif.
Response Books
2011
|
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Tags: |
Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
|
MARC
LEADER | 00000nam a2200000zc 4500 | ||
---|---|---|---|
001 | BV039871236 | ||
003 | DE-604 | ||
005 | 20140204 | ||
007 | cr|uuu---uuuuu | ||
008 | 120207s2011 xxu o|||| 00||| eng d | ||
020 | |a 9788132107156 |c paper back |9 978-81-3210715-6 | ||
020 | |a 9788132109372 |c ebook |9 978-81-3210937-2 | ||
035 | |a (OCoLC)778433350 | ||
035 | |a (DE-599)BVBBV039871236 | ||
040 | |a DE-604 |b ger |e aacr | ||
041 | 0 | |a eng | |
044 | |a xxu |c US | ||
049 | |a DE-29 | ||
050 | 0 | |a HD69.B7 | |
082 | 0 | |a 658.8/27 | |
100 | 1 | |a Halve, Anand |d 1955- |e Verfasser |0 (DE-588)173783473 |4 aut | |
245 | 1 | 0 | |a Darwin's brands |b adapting to succeed |c Anand Halve |
264 | 1 | |a Thausand Oaks, Calif. |b Response Books |c 2011 | |
300 | |a 1 Online-Ressource | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
338 | |b cr |2 rdacarrier | ||
500 | |a Includes bibliographical references | ||
650 | 4 | |a Wirtschaft | |
650 | 4 | |a Brand name products |z India | |
650 | 4 | |a Branding (Marketing) |z India | |
650 | 4 | |a Consumers' preferences |z India | |
651 | 4 | |a Indien | |
651 | 4 | |a India |x Economic conditions |y 1991- | |
856 | 4 | 2 | |m LoC Fremddatenuebernahme |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024730553&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
912 | |a ZDB-38-EBR | ||
943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-024730553 |
Datensatz im Suchindex
_version_ | 1819628525900005376 |
---|---|
adam_text | DARWIN S BRANDS
/ HALVE, ANAND BHASKAR
: 2011
TABLE OF CONTENTS / INHALTSVERZEICHNIS
ACKNOWLEDGEMENTS
INTRODUCTION
CONSUMER GOODS
THUMS UP : A THUNDERING SUCCESS
CADBURY S DAIRY MILK CHOCOLATE : THE REAL TASTE OF LIFE
SAFFOLA : HEART OK PLEASE!
MAGGI : 25 YEARS IN 2 MINUTES
AMUL : THE TASTE OF INDIA
LIFEBUOY : WHERE THERE S LIFEBUOY, THERE S HEALTH
HOME AND DURABLES
TITAN : THE TIMES THEY ARE A-CHANGIN
ASIAN PAINTS : THE COLOURS OF HAPPINESS
HERO HONDA : ZERO TO WORLD LEADERSHIP IN 60 MONTHS
MARUTI : THE LONG AND WINDING ROAD
MEDIA
FEMINA : A MATTER OF SUBSTANCE
SERVICES
AIRTEL : IF ONLY WE TALK TO EACH OTHER.
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
|
any_adam_object | 1 |
author | Halve, Anand 1955- |
author_GND | (DE-588)173783473 |
author_facet | Halve, Anand 1955- |
author_role | aut |
author_sort | Halve, Anand 1955- |
author_variant | a h ah |
building | Verbundindex |
bvnumber | BV039871236 |
callnumber-first | H - Social Science |
callnumber-label | HD69 |
callnumber-raw | HD69.B7 |
callnumber-search | HD69.B7 |
callnumber-sort | HD 269 B7 |
callnumber-subject | HD - Industries, Land Use, Labor |
collection | ZDB-38-EBR |
ctrlnum | (OCoLC)778433350 (DE-599)BVBBV039871236 |
dewey-full | 658.8/27 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/27 |
dewey-search | 658.8/27 |
dewey-sort | 3658.8 227 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01453nam a2200409zc 4500</leader><controlfield tag="001">BV039871236</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20140204 </controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">120207s2011 xxu o|||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9788132107156</subfield><subfield code="c">paper back</subfield><subfield code="9">978-81-3210715-6</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9788132109372</subfield><subfield code="c">ebook</subfield><subfield code="9">978-81-3210937-2</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)778433350</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV039871236</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">xxu</subfield><subfield code="c">US</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-29</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HD69.B7</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8/27</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Halve, Anand</subfield><subfield code="d">1955-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)173783473</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Darwin's brands</subfield><subfield code="b">adapting to succeed</subfield><subfield code="c">Anand Halve</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Thausand Oaks, Calif.</subfield><subfield code="b">Response Books</subfield><subfield code="c">2011</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Wirtschaft</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Brand name products</subfield><subfield code="z">India</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Branding (Marketing)</subfield><subfield code="z">India</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Consumers' preferences</subfield><subfield code="z">India</subfield></datafield><datafield tag="651" ind1=" " ind2="4"><subfield code="a">Indien</subfield></datafield><datafield tag="651" ind1=" " ind2="4"><subfield code="a">India</subfield><subfield code="x">Economic conditions</subfield><subfield code="y">1991-</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="m">LoC Fremddatenuebernahme</subfield><subfield code="q">application/pdf</subfield><subfield code="u">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024730553&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</subfield><subfield code="3">Inhaltsverzeichnis</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-38-EBR</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-024730553</subfield></datafield></record></collection> |
geographic | Indien India Economic conditions 1991- |
geographic_facet | Indien India Economic conditions 1991- |
id | DE-604.BV039871236 |
illustrated | Not Illustrated |
indexdate | 2024-12-24T02:32:49Z |
institution | BVB |
isbn | 9788132107156 9788132109372 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-024730553 |
oclc_num | 778433350 |
open_access_boolean | |
owner | DE-29 |
owner_facet | DE-29 |
physical | 1 Online-Ressource |
psigel | ZDB-38-EBR |
publishDate | 2011 |
publishDateSearch | 2011 |
publishDateSort | 2011 |
publisher | Response Books |
record_format | marc |
spellingShingle | Halve, Anand 1955- Darwin's brands adapting to succeed Wirtschaft Brand name products India Branding (Marketing) India Consumers' preferences India |
title | Darwin's brands adapting to succeed |
title_auth | Darwin's brands adapting to succeed |
title_exact_search | Darwin's brands adapting to succeed |
title_full | Darwin's brands adapting to succeed Anand Halve |
title_fullStr | Darwin's brands adapting to succeed Anand Halve |
title_full_unstemmed | Darwin's brands adapting to succeed Anand Halve |
title_short | Darwin's brands |
title_sort | darwin s brands adapting to succeed |
title_sub | adapting to succeed |
topic | Wirtschaft Brand name products India Branding (Marketing) India Consumers' preferences India |
topic_facet | Wirtschaft Brand name products India Branding (Marketing) India Consumers' preferences India Indien India Economic conditions 1991- |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024730553&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
work_keys_str_mv | AT halveanand darwinsbrandsadaptingtosucceed |