Strategic communications for school leaders
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| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Lanham [u.a.]
Rowman & Littlefield Education
2011
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| Online-Zugang: | Inhaltsverzeichnis |
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| LEADER | 00000nam a2200000zc 4500 | ||
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| 001 | BV039135993 | ||
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| 005 | 20111207 | ||
| 007 | t | ||
| 008 | 110713s2011 xxua||| |||| 00||| eng d | ||
| 010 | |a 2010047335 | ||
| 020 | |a 9781442209428 |c hbk. |9 978-1-4422-0942-8 | ||
| 020 | |a 9781442209435 |c pbk. |9 978-1-4422-0943-5 | ||
| 035 | |a (OCoLC)745506763 | ||
| 035 | |a (DE-599)BVBBV039135993 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 044 | |a xxu |c US | ||
| 049 | |a DE-29 | ||
| 050 | 0 | |a LB1033.5 | |
| 082 | 0 | |a 371.2001/4 | |
| 084 | |a DK 1040 |0 (DE-625)19602:761 |2 rvk | ||
| 084 | |a 5,3 |2 ssgn | ||
| 100 | 1 | |a Gunther, Vicki |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Strategic communications for school leaders |c Vicki Gunther, James McGowan, and Kate Donegan |
| 264 | 1 | |a Lanham [u.a.] |b Rowman & Littlefield Education |c 2011 | |
| 300 | |a XVII, 180 S. |b Ill. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Communication in education | |
| 650 | 4 | |a Educational leadership | |
| 650 | 0 | 7 | |a Kommunikationsverhalten |0 (DE-588)4164814-6 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Schulleitung |0 (DE-588)4053524-1 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Schulleitung |0 (DE-588)4053524-1 |D s |
| 689 | 0 | 1 | |a Kommunikationsverhalten |0 (DE-588)4164814-6 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a McGowan, James |e Verfasser |4 aut | |
| 700 | 1 | |a Donegan, Kate |e Verfasser |4 aut | |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 978-1-4422-0944-2 |
| 856 | 4 | 2 | |m V:DE-604 |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024154175&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-024154175 | ||
Datensatz im Suchindex
| _version_ | 1804147973708316672 |
|---|---|
| adam_text | IMAGE 1
CONTENTS
FOREWORD BY ROLAND S. BARTH VLL
PREFACE IX
ACKNOWLEDGMENTS XI
INTRODUCTION XM
PART I: WHY COMMUNICATION IS IMPORTANT
THE PUBLIC HAS A RIGHT TO KNOW 3
2 SCHOOL DISTRIETS NEED TO ENGENDER TRUST 13
3 SCHOOL DISTRICTS NEED TO ADVOCATE FOR THEMSELVES 25
PART 11: HOW BEST TO COMMUNICATE
4 KNOW WHO S LISTENING AND HOW TO REACH THEM 37
5 ALIGN COMMUNIEATIONS WITH DISTRIET GOALS AND VALUES 51
6 SHOW, DON T TELL 69
7 CULTIVATE CREDIBILITY 77
8 TAKE ADVANTAGE OF TEEHNOLOGY 85
9 DEVELOP A STRATEGIE COMMUNIEATIONS PLAN 97
PART 111: IT ALL COMES TOGETHER
10 WHAT HAPPENS WHEN Y OUR COMMUNIEATIONS ARE W ORKING 111
V
IMAGE 2
VI CONTENTS
APPENDIX 1: COMMUNICATION EXAMPLES FROM DISTRIET 73Y2
EDUCATION FUND REFERENDUM IN 2004
APPENDIX 2: EXAMPLES OF DIFFERENTIATING COMMUNICATIONS
APPENDIX 3: CRAFTING THE VISION
APPENDIX 4: TEACHER-FAMILY COMMUNICATIONS
APPENDIX 5: COMMUNICATIONS AUDIT
NOTES
BIBLIOGRAPHY
INDEX
ABOUT THE AUTHORS
117
129
139
149
153
157
167
173
179
|
| any_adam_object | 1 |
| author | Gunther, Vicki McGowan, James Donegan, Kate |
| author_facet | Gunther, Vicki McGowan, James Donegan, Kate |
| author_role | aut aut aut |
| author_sort | Gunther, Vicki |
| author_variant | v g vg j m jm k d kd |
| building | Verbundindex |
| bvnumber | BV039135993 |
| callnumber-first | L - Education |
| callnumber-label | LB1033 |
| callnumber-raw | LB1033.5 |
| callnumber-search | LB1033.5 |
| callnumber-sort | LB 41033.5 |
| callnumber-subject | LB - Theory and Practice of Education |
| classification_rvk | DK 1040 |
| ctrlnum | (OCoLC)745506763 (DE-599)BVBBV039135993 |
| dewey-full | 371.2001/4 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 371 - Schools and their activities; special education |
| dewey-raw | 371.2001/4 |
| dewey-search | 371.2001/4 |
| dewey-sort | 3371.2001 14 |
| dewey-tens | 370 - Education |
| discipline | Pädagogik |
| format | Book |
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| illustrated | Illustrated |
| indexdate | 2024-07-09T23:59:45Z |
| institution | BVB |
| isbn | 9781442209428 9781442209435 |
| language | English |
| lccn | 2010047335 |
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| physical | XVII, 180 S. Ill. |
| publishDate | 2011 |
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| publisher | Rowman & Littlefield Education |
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| spelling | Gunther, Vicki Verfasser aut Strategic communications for school leaders Vicki Gunther, James McGowan, and Kate Donegan Lanham [u.a.] Rowman & Littlefield Education 2011 XVII, 180 S. Ill. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Communication in education Educational leadership Kommunikationsverhalten (DE-588)4164814-6 gnd rswk-swf Schulleitung (DE-588)4053524-1 gnd rswk-swf Schulleitung (DE-588)4053524-1 s Kommunikationsverhalten (DE-588)4164814-6 s DE-604 McGowan, James Verfasser aut Donegan, Kate Verfasser aut Erscheint auch als Online-Ausgabe 978-1-4422-0944-2 V:DE-604 application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024154175&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Gunther, Vicki McGowan, James Donegan, Kate Strategic communications for school leaders Communication in education Educational leadership Kommunikationsverhalten (DE-588)4164814-6 gnd Schulleitung (DE-588)4053524-1 gnd |
| subject_GND | (DE-588)4164814-6 (DE-588)4053524-1 |
| title | Strategic communications for school leaders |
| title_auth | Strategic communications for school leaders |
| title_exact_search | Strategic communications for school leaders |
| title_full | Strategic communications for school leaders Vicki Gunther, James McGowan, and Kate Donegan |
| title_fullStr | Strategic communications for school leaders Vicki Gunther, James McGowan, and Kate Donegan |
| title_full_unstemmed | Strategic communications for school leaders Vicki Gunther, James McGowan, and Kate Donegan |
| title_short | Strategic communications for school leaders |
| title_sort | strategic communications for school leaders |
| topic | Communication in education Educational leadership Kommunikationsverhalten (DE-588)4164814-6 gnd Schulleitung (DE-588)4053524-1 gnd |
| topic_facet | Communication in education Educational leadership Kommunikationsverhalten Schulleitung |
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