The growth gamble when leaders should bet big on new businesses and how to avoid expensive failures

The growth gamble when leaders should bet big on new businesses and how to avoid expensive failures

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Bibliographische Detailangaben
1. Verfasser: Campbell, Andrew (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: London ; Boston Nicholas Brealey International 2005
Schlagworte:
aBusiness planning
aConglomerate corporations aManagement
aConglomerate corporations aPlanning
aCorporate culture
aCorporations aGrowth
Business planning
Conglomerate corporations > Management
Conglomerate corporations > Planning
Corporate culture
Corporations > Growth
Electronic books
Unternehmenserfolg
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Beschreibung
Beschreibung:Includes bibliographical references and index
The challenge of new businesses -- Beating the odds -- The difficulties of building new legs -- When low growth is better than gambling -- The new business traffic lights -- Diversification -- Searching for new businesses -- Is there a role for corporate venturing? -- Positioning and supporting a new business -- An age of realism
Beschreibung:1 Online-Ressource (xv, 321 Seiten) Illustrationen 24 cm
ISBN:1417597690

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