Guide to managerial communication effective business writing and speaking
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|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Upper Saddle River, NJ
Pearson Prentice Hall
2009
|
| Ausgabe: | 8. ed., internat. ed. |
| Schriftenreihe: | Prentice Hall series in advanced business communication
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
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| 100 | 1 | |a Munter, Mary |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Guide to managerial communication |b effective business writing and speaking |c by Mary Munter |
| 246 | 1 | 3 | |a Managerial communication |
| 250 | |a 8. ed., internat. ed. | ||
| 264 | 1 | |a Upper Saddle River, NJ |b Pearson Prentice Hall |c 2009 | |
| 300 | |a X, 194 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Prentice Hall series in advanced business communication | |
| 500 | |a Includes bibliographical references and index | ||
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| 650 | 4 | |a Communication in management | |
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Datensatz im Suchindex
| _version_ | 1804138568045559808 |
|---|---|
| adam_text | Contents
INTRODUCTION
vii
COMMUNICATION
STRATEGY
3
Communicator Strategy
4
Audience Strategy
10
Message Strategy
18
Channel Choice Strategy
25
Culture Strategy
39
Strategy Checklist
42
Guide to the Guide
43
H
_____________________________________________________________
WRITING: COMPOSING EFFICIENTLY
45
General Composing Techniques
46
Special Composing Techniques
54
m
________________________________________________
WRITING: MACRO ISSUES
61
Document Design for High Skim Value
62
Signposts to Show Connection
70
Effective Paragraphs or Sections
74
IV
___________________________________________________________
WRITING: MICRO ISSUES
79
Editing for Brevity
80
Choosing a Style
86
Writing Checklists
90
Contents
SPEAKING:
VERBAL STRUCTURE
93
Tell/Sell Presentations
94
Questions
and Answers
99
Consult/Join Meetings
103
Other Speaking Situations
107
VI
______________________________________________________
SPEAKING: VISUAL AIDS
113
Designing the Presentation as a Whole
114
Designing Each Individual Slide
126
Choosing Visual Aid Equipment
138
Practicing with Visual Aids
140
VII
_____________________________________________________
SPEAKING: NONVERBAL SKILLS
147
Nonverbal Delivery Skills
148
Nonverbal Listening Skills
160
Speaking Checklists
164
APPENDICES
166
Appendix A: Inclusive Language
166
Appendix B: Grammar and Usage
167
Appendix C: Punctuation
173
BIBLIOGRAPHY
179
INDEX
183
|
| any_adam_object | 1 |
| author | Munter, Mary |
| author_facet | Munter, Mary |
| author_role | aut |
| author_sort | Munter, Mary |
| author_variant | m m mm |
| building | Verbundindex |
| bvnumber | BV035277434 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5718 |
| callnumber-raw | HF5718 |
| callnumber-search | HF5718 |
| callnumber-sort | HF 45718 |
| callnumber-subject | HF - Commerce |
| classification_rvk | HD 232 QB 300 QP 345 |
| ctrlnum | (OCoLC)272304793 (DE-599)BVBBV035277434 |
| dewey-full | 658.4/5 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.4/5 |
| dewey-search | 658.4/5 |
| dewey-sort | 3658.4 15 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Anglistik / Amerikanistik Wirtschaftswissenschaften |
| edition | 8. ed., internat. ed. |
| format | Book |
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| id | DE-604.BV035277434 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T21:30:15Z |
| institution | BVB |
| isbn | 9780137130467 0137130465 |
| language | English |
| lccn | 2008047335 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017082699 |
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| physical | X, 194 S. Ill., graph. Darst. |
| publishDate | 2009 |
| publishDateSearch | 2009 |
| publishDateSort | 2009 |
| publisher | Pearson Prentice Hall |
| record_format | marc |
| series2 | Prentice Hall series in advanced business communication |
| spelling | Munter, Mary Verfasser aut Guide to managerial communication effective business writing and speaking by Mary Munter Managerial communication 8. ed., internat. ed. Upper Saddle River, NJ Pearson Prentice Hall 2009 X, 194 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Prentice Hall series in advanced business communication Includes bibliographical references and index Business communication Communication in management Kommunikation (DE-588)4031883-7 gnd rswk-swf Management (DE-588)4037278-9 gnd rswk-swf Management (DE-588)4037278-9 s Kommunikation (DE-588)4031883-7 s DE-604 Digitalisierung UB Bayreuth application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017082699&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Munter, Mary Guide to managerial communication effective business writing and speaking Business communication Communication in management Kommunikation (DE-588)4031883-7 gnd Management (DE-588)4037278-9 gnd |
| subject_GND | (DE-588)4031883-7 (DE-588)4037278-9 |
| title | Guide to managerial communication effective business writing and speaking |
| title_alt | Managerial communication |
| title_auth | Guide to managerial communication effective business writing and speaking |
| title_exact_search | Guide to managerial communication effective business writing and speaking |
| title_full | Guide to managerial communication effective business writing and speaking by Mary Munter |
| title_fullStr | Guide to managerial communication effective business writing and speaking by Mary Munter |
| title_full_unstemmed | Guide to managerial communication effective business writing and speaking by Mary Munter |
| title_short | Guide to managerial communication |
| title_sort | guide to managerial communication effective business writing and speaking |
| title_sub | effective business writing and speaking |
| topic | Business communication Communication in management Kommunikation (DE-588)4031883-7 gnd Management (DE-588)4037278-9 gnd |
| topic_facet | Business communication Communication in management Kommunikation Management |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017082699&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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